Adolescence, advertising, and the ideology of menstruation

Sex Roles

Volumn 40, Issue 11-12, 1999, Pages 941-957

  Merskin, Debra ^a  

^a UNIVERSITY OF OREGON   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0033463159     PISSN: 03600025     EISSN: 15732762     Source Type: Journal    
DOI: 10.1023/A:1018881206965     Document Type: Article

References (52)

1. Advertising Age. (1996, September). Standard Rate & Data Service. (1997, May).
2. Allen, P., & Fortino, D. (1983). Cycles: Every woman's guide to menstruation. New York: Pinnacle.
3. Becker, S. (1977). Marxist approaches to media studies: The British experience. Critical Studies in Mass Communication, 1, 66-80.
4. Brumberg, J. J. (1997). The body project. New York: Random House.
5. Chess, S., Alexander T., & Cameron, M. (1976). Sexual attitudes and behavior patterns in a middle-class adolescent population. American Journal of Orthopsychiaty, 46, 690-701.
6. Condit, C. (1994). Hegemony in a mass-mediated society: Concordance about reproductive technologies. Critical Studies in Mass Communication, 11(3), 205-230.
7. Croteau, D., & Hoynes, W. (1997). Media/society: Industries, images, and audiences. Thousand Oaks, CA: Pine Forge Press.
8. Daly, M. (1978/1990). Gynecology: The metaethics of radical feminism. Boston: Beacon Press.
9. Delaney, J., Lupton, M. J., & Toth, E. (1988). The curse: A cultural history of menstruation (rev. ed.). Urbana, IL: University of Illinois Press.
10. Dyhouse, C. (1981). Girls growing up in late Victorian Edwardian England. London: Routledge & Kegan Paul.
11. Fox, G. L. (1980). The mother-adolescent daughter relationship as a sexual socialization structure: A researcher view. Family Relations, 29, 21-28.
12. Frank, A. (1952). The diary of a young girl. Geneva: Bantam Books.
13. Frith, K. T. (1995). Advertising and mother nature. In A. N. Valdivia (Ed.), Feminism, multiculturalism, and the media: Global diversities. Thousand Oaks, CA: Sage.
14. Gainotti, M. A. (1996). Sexual socialization during early adolescence: The menarche. Adolescence, 11, 703-710.
15. Goldman, R. (1992). Reading ads socially. New York: Routledge, 1992.
16. Hall, S. (1973). Encoding and decoding in the television discourse. Occasional Paper. Birmingham, England: The University of Birmingham.
17. Hall, S. (1992). The rediscovery of 'ideology': Return of the repressed in media studies. In M. Gurevitch, T. Bennett, J. Curan, & J. Woollacott (Eds.), Culture, Society, and the Media. New York: Routledge.
18. Hall, S. (1986). The problem of ideology: Marxism without guarantees. Journal of Communication Inquiry, 10, 28-44.
19. Hall, S. (1989). Ideology. In E. Barnouw (Ed.), International encyclopedia of communication, (Vol. 2). New York: Oxford University Press.
20. Haq, M. N. (1984). Age at menarche and the related issue: A pilot study on urban school girls. Journal of Youth and Adolescence, 13, 559-567.
21. Havens, B., & Swenson, I. (1988). Imagery associated with menstruation advertising targeted to adolescent women. Adolescence, 23, 89-97.
22. Havens, B., & Swenson, I. (1989). A content analysis of educational media about menstruation. Adolescence, 24, 901-907.
23. Hoffman, E. (1995). Our health, our lives. New York: Pocket Books.
24. Holsti, O. R. (1969). Content analysis for the social sciences and humanities. Reading, MA: Addison-Wesley.
25. Houppert, K. (1995, February 7). Pulling the plug on the sanitary protection industry. Village Voice.
26. Jacobs-Brumberg, J. (1997). The body project. New York: Random House.
27. Jhally, S. (1990). The codes of advertising. London: Routledge.
28. Kaite, B. (1984). The body and femininity in feminine hygiene advertising. M. A. thesis. Ottawa, Canada.
29. Kane, K. (1990). The ideology of freshness in feminine hygiene commercials. Journal of Communication Inquiry, 14, 83-92.
30. Knight, C. (1991). Blood relations: Menstruation and the origins of culture. New Haven, CT: Yale University Press.
31. Koff, E., & Rierdan, J. (1995). Early adolescent girls' understanding of menstruation. Women & Health, 22, 1-18.
32. Konopka, G. (1985). Young girls: A portrait of adolescence. New York: Harrington Park Press.
33. Lovering, K. M. (1995). The bleeding body: Adolescents talk about menstruation. In S. Wilkinson & C. Kitzinger (Eds.). Feminism and discourse: Psychological perspectives. Thousand Oaks, CA.
34. Mahoney, E. V. (1988). Now you've got your period. New York: Rosen Publishing Group.
35. Mann, J. (1994). The difference: Growing up female in America. New York: Warner Books.
36. Marchand, R. (1985). Advertising and the American dream: Making way for modernity, 1920-1940. Berkeley. University of California Press.
37. Martin, E. (1987/1989). The woman in the body. Philadelphia, PA: Open University Press.
38. Peirce, K. (1990). A feminist theoretical perspective on the socialization of teenage girls through Seventeen magazine. Sex Roles, 23, 491-499.
39. Pipher, M. (1994). Reviving Ophelia: Saving the selves of adolescent girls. New York: Ballantine Books.
40. Prendergast, S. (1989). Girls' experience of menstruation in school. In L. Holly (Ed.), Girls and sexuality: Teaching and learning. Philadelphia PA: Open University Press.
41. Rodin, J. (1989). Body traps. New York: Quill William Morrow.
42. Shields, V. R. (1990). Advertising and visual images. Journal of Communication Inquiry, 14, 25-39.
43. Shilling, C. (1993) The body and social theory. London: Sage.
44. Steinberg, L. (1985). Adolescence. New York: Alfred A. Knopf.
45. Stoltzman, S. M. (1986). Menstrual attitudes, beliefs, and symptom experiences of adolescent females, their peers, and their mothers. In V. L. Olesen & N. F. Woods (Eds.), Culture, Society, and Menstruation. Washington, DC: Hemisphere Publishing Corporation.
46. Thornburg, H. D. (1975). Adolescent sources of initial sex information. In R. E. Grinder (Ed.), Studies in adolescence. London: Collier-Macmillan.
47. Thuren, B. M. (1994). Opening doors and getting rid of shame: Experiences of first menstruation in Valencia, Spain. Women's Studies International, 17, 217-228.
48. Treneman, A. (1989). Cashing in on the curse: Advertising and the menstrual taboo. In L. Gamman & M. Marshment (Eds.), The female gaze. London: The Real Comet Press.
49. Voigt, D. Q. (1984). A tankard of sporting taboos. In R. B. Brown (Ed.). Forbidden fruits: Taboos and tabooism in culture. Bowling Green, OH: Bowling Green University Popular Press.
50. Whisnant, L., & Zegans, L. (1975). A study of attitudes toward menarche in white middle-class adolescent girls. American Journal of Psychiatry, 132, 809-814.
51. Whisnant, L. Brett, E., & Zegans, L. (1975). Implicit messages concerning menstruation in commercial educational materials prepared for adolescent girls. American Journal of Psychiatry, 132, 815-820.
52. Williamson, J. (1978). Decoding advertisements: Ideology and meaning in advertising. London: Marion Boyars.