Improving library relations with the faculty and university administrators: The role of the faculty outreach librarian

College and Research Libraries

Volumn 60, Issue 2, 1999, Pages 121-130

  Stebelman, Scott ^a   Siggins, Jack ^a   Nutty, David ^a   Long, Caroline ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0033246161     PISSN: 00100870     EISSN: None     Source Type: Journal    
DOI: 10.5860/crl.60.2.121     Document Type: Article

References (21)

1. For a discussion of librarian resistance to marketing, as well as several useful public relations and marketing techniques, see Cosette Kies, Marketing and Public Relations for Libraries (Metuchen, N.J. and London: Scarecrow Pr., 1987).
2. Evelyn B. Haynes, "Librarian - Faculty Partnerships in Instruction," Advances in Librarianship 20 (1996): 196-97. The studies she cites include: Robert T. Ivey, "Research Notes: Teaching Faculty Perceptions of Academic Librarians at Memphis State University," College & Research Libraries 55 (Jan. 1994): 69-82; G. W. Thompson, "Faculty Recalcitrance about Bibliographic Instruction," in Bibliographic Instruction in Practice: A Tribute to the Legacy of Evan Ira Farber, eds. Ed. Larry Hardesty et al (Ann Arbor, Mich.: Pierian Pr., 1993), 103-5; Larry R. Oberg et al, "Faculty Perceptions of Librarians at Albion College: Status, Role, Contribution, and Contacts," College & Research Libraries 50 (Mar. 1989): 215-30.
3. Evelyn B. Haynes, "Librarian - Faculty Partnerships in Instruction," Advances in Librarianship 20 (1996): 196-97. The studies she cites include: Robert T. Ivey, "Research Notes: Teaching Faculty Perceptions of Academic Librarians at Memphis State University," College & Research Libraries 55 (Jan. 1994): 69-82; G. W. Thompson, "Faculty Recalcitrance about Bibliographic Instruction," in Bibliographic Instruction in Practice: A Tribute to the Legacy of Evan Ira Farber, eds. Ed. Larry Hardesty et al (Ann Arbor, Mich.: Pierian Pr., 1993), 103-5; Larry R. Oberg et al, "Faculty Perceptions of Librarians at Albion College: Status, Role, Contribution, and Contacts," College & Research Libraries 50 (Mar. 1989): 215-30.
4. Evelyn B. Haynes, "Librarian - Faculty Partnerships in Instruction," Advances in Librarianship 20 (1996): 196-97. The studies she cites include: Robert T. Ivey, "Research Notes: Teaching Faculty Perceptions of Academic Librarians at Memphis State University," College & Research Libraries 55 (Jan. 1994): 69-82; G. W. Thompson, "Faculty Recalcitrance about Bibliographic Instruction," in Bibliographic Instruction in Practice: A Tribute to the Legacy of Evan Ira Farber, eds. Ed. Larry Hardesty et al (Ann Arbor, Mich.: Pierian Pr., 1993), 103-5; Larry R. Oberg et al, "Faculty Perceptions of Librarians at Albion College: Status, Role, Contribution, and Contacts," College & Research Libraries 50 (Mar. 1989): 215-30.
5. Evelyn B. Haynes, "Librarian - Faculty Partnerships in Instruction," Advances in Librarianship 20 (1996): 196-97. The studies she cites include: Robert T. Ivey, "Research Notes: Teaching Faculty Perceptions of Academic Librarians at Memphis State University," College & Research Libraries 55 (Jan. 1994): 69-82; G. W. Thompson, "Faculty Recalcitrance about Bibliographic Instruction," in Bibliographic Instruction in Practice: A Tribute to the Legacy of Evan Ira Farber, eds. Ed. Larry Hardesty et al (Ann Arbor, Mich.: Pierian Pr., 1993), 103-5; Larry R. Oberg et al, "Faculty Perceptions of Librarians at Albion College: Status, Role, Contribution, and Contacts," College & Research Libraries 50 (Mar. 1989): 215-30.
6. Anne Lipow, "Teaching the Faculty to Use the Library: A Successful Program of In-depth Seminars for University of California, Berkeley, Faculty," in New Horizons for Academic Libraries, eds. Robert D. Stueart and Richard D. Johnson (New York: Saur Publishing, 1979), 262-67.
7. -, "Outreach to Faculty: Why and How," in Working with Faculty in the New Electronic Environment: Papers and Session Materials Presented at the Nineteenth National LOEX Library Conference Held at Eastern Michigan University, May 10-11 1991, ed. Linda Shirato (Ann Arbor, Mich.: Pierian Pr., 1992), 7-24.
8. According to a 1996 survey of ARL libraries, 91 percent of the respondents offered, or plan to offer, Internet training to students and faculty. See Jon E. Cawthorne and Richard Bleiler, "Internet Training in ARL Libraries. SPEC Kit 220," ERIC, 1997. ED406986. Other useful discussions of faculty-specific Internet training include Jane T. Bradford et al, "Designing and Implementing a Faculty Internet Workshop: A Collaborative Effort of Academic Computing Services and the University Library," Research Strategies 14 (fall 1996): 234-45; Lee Konrad and James Stemper, "Same Game, Different Name: Demystifying Internet Instruction," Research Strategies 14 (winter 1996): 4-21; Robin Wagner and Kim Breighner, "Faculty As Partners: A Four Tiered Training Approach to the Web," ERIC, 1996. ED405836.
9. According to a 1996 survey of ARL libraries, 91 percent of the respondents offered, or plan to offer, Internet training to students and faculty. See Jon E. Cawthorne and Richard Bleiler, "Internet Training in ARL Libraries. SPEC Kit 220," ERIC, 1997. ED406986. Other useful discussions of faculty-specific Internet training include Jane T. Bradford et al, "Designing and Implementing a Faculty Internet Workshop: A Collaborative Effort of Academic Computing Services and the University Library," Research Strategies 14 (fall 1996): 234-45; Lee Konrad and James Stemper, "Same Game, Different Name: Demystifying Internet Instruction," Research Strategies 14 (winter 1996): 4-21; Robin Wagner and Kim Breighner, "Faculty As Partners: A Four Tiered Training Approach to the Web," ERIC, 1996. ED405836.
10. According to a 1996 survey of ARL libraries, 91 percent of the respondents offered, or plan to offer, Internet training to students and faculty. See Jon E. Cawthorne and Richard Bleiler, "Internet Training in ARL Libraries. SPEC Kit 220," ERIC, 1997. ED406986. Other useful discussions of faculty-specific Internet training include Jane T. Bradford et al, "Designing and Implementing a Faculty Internet Workshop: A Collaborative Effort of Academic Computing Services and the University Library," Research Strategies 14 (fall 1996): 234-45; Lee Konrad and James Stemper, "Same Game, Different Name: Demystifying Internet Instruction," Research Strategies 14 (winter 1996): 4-21; Robin Wagner and Kim Breighner, "Faculty As Partners: A Four Tiered Training Approach to the Web," ERIC, 1996. ED405836.
11. According to a 1996 survey of ARL libraries, 91 percent of the respondents offered, or plan to offer, Internet training to students and faculty. See Jon E. Cawthorne and Richard Bleiler, "Internet Training in ARL Libraries. SPEC Kit 220," ERIC, 1997. ED406986. Other useful discussions of faculty-specific Internet training include Jane T. Bradford et al, "Designing and Implementing a Faculty Internet Workshop: A Collaborative Effort of Academic Computing Services and the University Library," Research Strategies 14 (fall 1996): 234-45; Lee Konrad and James Stemper, "Same Game, Different Name: Demystifying Internet Instruction," Research Strategies 14 (winter 1996): 4-21; Robin Wagner and Kim Breighner, "Faculty As Partners: A Four Tiered Training Approach to the Web," ERIC, 1996. ED405836.
12. Marcos Silva and Glenn F. Cartwright, "The Internet and Reference Librarians: A Question of Leadership," Reference Librarian no. 41-42 (1994): 162.
13. Like many academic libraries, GW employs subject specialists to meet the needs of faculty in individual departments. The FOL's charge is to develop programmatic activities that are marketed to faculty across departments and disciplines.
14. Terese Heidenwolf and Jack Kayser, "A Strategy for Supporting Faculty Use of the Web," College & Research Libraries News 58 (Sept. 1997): 552-53, 566.
15. The other units include the Academic Computing Center, GW Television, the Telecommunications Systems Department, and the Administrative Computing Center. An electronic version of Connect is available at: http://www.gwu.edu/~connect.
16. As with house calls, the university administrators who were targeted included the president, the vice presidents, and the deans.
17. Electronic copies of the presentation are available upon request.
18. A history of the symposia, with hyperlinked resources, can be found at: http:// gwis2.circ.gwu.edu/~scottlib/main.htm.
19. See Barbara F. Schloman et al, "Targeting Liaison Activities: Use of a Faculty Survey in an Academic Research Library," RQ 28 (summer 1989): 496-505; Helen Whitaker et al, "Public Relations and the Academic Library: Report on a User Survey at East Tennessee State University," Southeastern Librarian 40 (fall 1990): 129-33.
20. See Barbara F. Schloman et al, "Targeting Liaison Activities: Use of a Faculty Survey in an Academic Research Library," RQ 28 (summer 1989): 496-505; Helen Whitaker et al, "Public Relations and the Academic Library: Report on a User Survey at East Tennessee State University," Southeastern Librarian 40 (fall 1990): 129-33.
21. A discussion of the traits that increase librarian collegiality with faculty is discussed by Jean A. Major, "Mature Librarians and the University Faculty: Factors Contributing to Librarians' Acceptance as Colleagues," College & Research Libraries 54 (Nov. 1993): 463-69. Among these are longevity at an institution, active participation on university committees, giving presentations at faculty seminars and institutes, and, most important, having a high level of self-confidence in interacting with faculty.