The animal text: Message and meaning in television advertisements

Sociological Quarterly

Volumn 40, Issue 4, 1999, Pages 565-586

  Lerner, Jennifer E ^b   Kalof, Linda ^a  

^a GEORGE MASON UNIVERSITY   (United States)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0033196828     PISSN: 00380253     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1533-8525.1999.tb00568.x     Document Type: Article

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