Modelling consumer price cognition: Evidence from discount and superstore sectors

Service Industries Journal

Volumn 19, Issue 1, 1999, Pages 171-193

  McGoldrick, Peter J ^a   Betts, Erica J ^a   Wilson, Alexandra F ^a  

^a UNIVERSITY OF MANCHESTER   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

CONSUMPTION BEHAVIOR; PRICE DYNAMICS;

EID: 0033039262     PISSN: 02642069     EISSN: None     Source Type: Journal    
DOI: 10.1080/02642069900000010     Document Type: Article

References (46)

1. Alderson, W., 1963, 'Administered Prices and Retail Grocery Advertising', Journal of Advertising Research, Vol. 3, No. 1, pp. 2-6.
2. Blattberg, R.C. and A.S. Neslin, 1990, Sales Promotion: Concepts, Methods, and Strategies, New Jersey: Prentice Hall.
3. Brown, F.E., 1968, 'Price Perception and Store Patronage', Marketing and New Science of Planning, 1968 Conference Proceedings.
4. Brown, F.E., 1969, 'Price Image Versus Price Reality', Journal of Marketing Research, Vol. 6, No. 2, pp. 185-91.
5. Brown, F.E., 1971, 'Who Perceives Supermarket Prices Most Validly?', Journal of Marketing Research, Vol. 8, No. 1, pp. 110-13.
6. Brown, S., 1987, 'Institutional Change in Retailing : a Review and Synthesis', European Journal of Marketing, Vol. 21, No. 6, pp. 5-36.
7. Coopers & Lybrand, 1996, The Future for the Foodstore: Challenges and Alternatives, London: Coca-Cola Retailing Research Group.
8. Cox, A.D. and D. Cox, 1990, 'Competing on Price: the Role of Retail Price Advertisements in Shaping Store-Price Image', Journal of Retailing, Vol. 66, No. 4, pp. 428-45.
9. Denison, T. and S. Knox, 1993, 'Cashing-in on Loyal Customers: the Divi and the Indemnity for Retailers', in P.J. McGoldrick and G. Davies (eds), E.S.R.C. Seminar: Strategic Issues in Retailing, Manchester: Manchester Business School, pp. 225-52.
10. Dickson, P.R. and A.G. Sawyer, 1990, 'The Price Knowledge and Search of Supermarket Shoppers', Journal of Marketing, Vol. 54, No. 3, pp. 42-53.
11. Gabor, A., 1977, Pricing Principles and Practices, London: Heinemann.
12. Gabor, A. and C.W.J. Granger, 1961, 'On the Price Consciousness of Consumers', Applied Statistics, Vol. 10, No. 1, pp. 170-88.
13. Gabor, A. and C.W.J. Granger, 1966, 'Price as an Indicator of Quality: Report on an Enquiry', Economica, Vol. 33, pp. 43-70.
14. Goldman, A., 1977, 'Consumer Knowledge of Food Prices as an Indicator of Shopping Effectiveness', Journal of Marketing, Vol. 41, No. 4, pp. 67-75.
15. Heller, W.H., 1974, 'What Shoppers Know - and Don't Know - about Prices', Progressive Grocer, Vol. 53, No. 11, pp. 39-41.
16. Helson, H., 1964, Adaptation Level Theory, New York, Harper and Row.
17. Inman, J.J., L. McAlister and W.D. Hoyer, 1990, 'Promotional Signal: Proxy for a Price Cut?', Journal of Consumer Research, Vol. 17, No. 1, pp. 74-81.
18. Jacoby, J. and J.C. Olsen, 1977, 'Consumer Response to Price: an Attitudinal, Information Processing Perspective', in Y. Wind and M.G. Greenberg (eds), Moving Ahead with Attitude Research, Chicago, IL: American Marketing Association, pp. 73-86.
19. Key Note, 1992, Retailing in the UK, 3rd ed., London: Key Note Publications.
20. Krishna, A., I.S. Currim and R.W. Shoemaker, 1991, 'Consumer Perceptions of Promotional Activity', Journal of Marketing, Vol. 55, No. 2, pp. 4-16.
21. Lichtenstein, D.R., D.R. Bloch and W.C. Black, 1988, 'Correlates of Price Acceptability', Journal of Consumer Research, Vol. 15, No. 2, pp. 243-52.
22. Mazumdar, T. and K.B. Monroe, 1990, 'The Effects of Buyers' Intentions to Learn Price Information on Price Encoding', Journal of Retailing, Vol. 66, No. 1, pp. 15-32.
23. McGoldrick, P.J., 1993, 'Grocery Pricing in the 1990s - War or Peace?', Irish Marketing Review, Vol. 6, pp. 101-10.
24. McGoldrick, P.J. and H. Marks, 1987, 'Shoppers' Awareness of Prices', European Journal of Marketing, Vol. 21, No. 3, pp. 63-76.
25. Monroe, K.B., 1973, 'Buyers' Subjective Perceptions of Price', Journal of Marketing Research, Vol. 10, No. 1, pp. 70-80.
26. Monroe, K.B. and P.J. La Placa, 1972, 'What are the Benefits of Unit Pricing?', Journal of Marketing, Vol. 36, No. 3, pp. 16-22.
27. Monroe, K.B., C.P. Powell and P.K. Choudhury, 1986, 'The Influence of Price Awareness on Price Perceptions', in R. Lutz (ed.), Advances in Consumer Research, Vol. 13, Provo, UT: Association for Consumer Research, pp. 595-9.
28. Nielsen, 1998, Retail Pocket Book, Oxford: NTC.
29. Nystrom, H., H. Tamsons and R. Thams, 1975, 'An Experiment in Price Generalisation and Discrimination', Journal of Marketing Research, Vol. 12, No. 2, pp. 177-81.
30. Partch, K. and D. Litvack, 1990, 'Prices: how Much do Shoppers Really Know ... or Care?', Supermarket Business, Vol. 45, No. 6, pp. 15-21.
31. Prasad, V.K., W.R. Casper and R.J. Schieffer, 1984, 'Alternatives to the Traditional Retail Store Audit: a Field Study', Journal of Marketing, Vol. 48, Winter, pp. 54-61.
32. Progressive Grocer, 1964, 'How Much do Customers Know about Retail Prices?', Progressive Grocer, Vol. 43, No. 2, pp. 104-6.
33. Retail Review, 1996, 'Kwik Save Review to Produce Stores Closures?', Retail Review, No. 226, p. 9.
34. Retail Review, 1997, 'Food Prices: to War or Not to War?', Retail Review, No. 229, pp. 5-6.
35. Sherif, C., 1963, 'Social Categorisation as a Function of Latitude Acceptance and Series Range', Journal of Abnormal and Social Psychology, Vol. 67, No. 2, pp. 148-56.
36. Tantiwong, D. and P.C. Wilton, 1985, 'Understanding Food Store Preferences Among the Elderly using Hybrid Conjoint Measurement Models', Journal of Retailing, Vol. 61, No. 4, pp. 36-64.
37. Thompson, W.W., 1975, An Inquiry into the Determinants of Price Awareness of Supermarket Shoppers, PhD dissertation, University of Arkansas.
38. Urbany, J.E. and P.R. Dickson, 1991, 'Consumer Normal Price Estimation: Market Versus Personal Standards', Journal of Consumer Research, Vol. 18, June, pp. 45-51.
39. URPI, 1988, List of UK Hypermarkets and Superstores, Reading: Unit for Retail Planning Information.
40. Verdict, 1993, Food Discounting, London: Verdict Research.
41. Wakefield, K.L. and J.J. Inman, 1993, 'Who are the Price Vigilantes? An Investigation of Differentiating Characteristics Influencing Price Information Processing', Journal of Retailing, Vol. 69, No. 2, pp. 216-33.
42. Wilkie, W., 1990, Consumer Behaviour, New York, John Wiley.
43. Winer, R., 1988, 'Behavioural Perspectives on Pricing: Buyers' Subjective Perceptions of Price Revisited', in T.M. Divinney (ed.), Issues in Pricing: Theory and Research, Lexington, MA: Lexington Books, pp. 35-57.
44. Wise, G.L. and A.L. King, 1973, 'Price Awareness in the Gasoline Market Before and After a Price War', Journal of Retailing, Vol. 49, No. 3, pp. 64-76.
45. Zeithaml, V.A., 1984, 'Issues in Conceptualizing and Measuring Consumer Response to Price', in T.C. Kinnear (ed.), Advances in Consumer Research, Vol. 11, Ann Arbor, MI: Association for Consumer Research, pp. 612-16.
46. Zeithaml, V.A., 1988, 'Consumer Perceptions of Price, Quality and Value: a Means-end Model and Synthesis of Evidence', Journal of Marketing, Vol. 52, July, pp. 2-22.