|
|
|
Volumn 28, Issue 4, 1998, Pages 2-3
|
|
VHA readies ad campaign. Proposed plan would play up local hospitals' strengths.
a
a
NONE
|
|
Author keywords
[No Author keywords available]
|
|
Indexed keywords
ADVERTIZING;
ARTICLE;
FINANCIAL MANAGEMENT;
NON PROFIT HOSPITAL;
ORGANIZATION;
STANDARD;
UNITED STATES;
ADVERTISING;
HOSPITALS, VOLUNTARY;
MARKETING OF HEALTH SERVICES;
ORGANIZATIONAL AFFILIATION;
TEXAS;
UNITED STATES;
|
|
EID: 0032567592
PISSN: 01607480
EISSN: None
Source Type: Journal
DOI: None Document Type: Article |
|
Times cited : (2)
|
|
References (0)
|
