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Volumn 13, Issue 1, 1998, Pages 13-27

The relation between sensory, liking and image attributes: The case of soap

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EID: 0032398712     PISSN: 08878250     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1745-459X.1998.tb00072.x     Document Type: Article
Times cited : (12)

References (11)
  • 1
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    • (G.V. Civille & B.G. Lyon; copyright Softex, Lancaster), American Society for Testing and Materials, West Conshohocken
    • ASTM. 1995. FlavLex, Version 1.15 (G.V. Civille & B.G. Lyon; copyright Softex, Lancaster), American Society for Testing and Materials, West Conshohocken.
    • (1995) FlavLex, Version 1.15
  • 2
    • 0001204056 scopus 로고
    • Relative importance of perceptual factors to consumer acceptance: Linear versus quadratic analysis
    • MOSKOWITZ, H.R. 1981. Relative importance of perceptual factors to consumer acceptance: Linear versus quadratic analysis. J. Food Sci. 46, 244-248.
    • (1981) J. Food Sci. , vol.46 , pp. 244-248
    • Moskowitz, H.R.1
  • 4
    • 84977709022 scopus 로고
    • Product testing 2: Modeling versus mapping and their integration
    • MOSKOWITZ, H.R. 1994. Product testing 2: Modeling versus mapping and their integration. J. Sensory Studies 9, 323-336.
    • (1994) J. Sensory Studies , vol.9 , pp. 323-336
    • Moskowitz, H.R.1
  • 5
    • 0030548513 scopus 로고
    • Experts versus consumers
    • MOSKOWITZ, H.R. 1995. Experts versus consumers. J. Sensory Studies 11, 19-35.
    • (1995) J. Sensory Studies , vol.11 , pp. 19-35
    • Moskowitz, H.R.1
  • 6
    • 85033901396 scopus 로고    scopus 로고
    • Segmenting markets by communication versus sensory preferences: The tongue has its reasons that the mind does not know
    • Birmingham
    • MOSKOWITZ, H.R. and GANDLER, A. 1997. Segmenting markets by communication versus sensory preferences: The tongue has its reasons that the mind does not know. Presented at the 1997 Meeting of the Market Res. Soc., Birmingham.
    • (1997) 1997 Meeting of the Market Res. Soc.
    • Moskowitz, H.R.1    Gandler, A.2
  • 7
    • 0002426517 scopus 로고
    • Sensory segmentation: An organizing principle for international product concept generation
    • MOSKOWITZ, H.R. and RABINO, S. 1994. Sensory segmentation: An organizing principle for international product concept generation. J. Global Marketing 8, 73-93.
    • (1994) J. Global Marketing , vol.8 , pp. 73-93
    • Moskowitz, H.R.1    Rabino, S.2
  • 9
    • 0041187804 scopus 로고
    • The scaling of apparent viscosity
    • STEVENS, S.S. and GUIRAO, M. 1964. The scaling of apparent viscosity. Science 145, 1157-1158.
    • (1964) Science , vol.145 , pp. 1157-1158
    • Stevens, S.S.1    Guirao, M.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.