The portrayal of children's activities in television commercials: A content analysis

Journal of Business Ethics

Volumn 17, Issue 14, 1998, Pages 1541-1549

  Peterson, Robin T ^a  

^a NONE

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[No Author keywords available]

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EID: 0032338190     PISSN: 01674544     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1005780715981     Document Type: Article

References (27)

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