메뉴 건너뛰기




Volumn 37, Issue 1, 1998, Pages 54-63

Gender diVisions across technology advertisements and the WWW: Implications for educational equity

(1)  Knupfer, Nancy Nelson a  

a NONE

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0032220889     PISSN: 00405841     EISSN: None     Source Type: Journal    
DOI: 10.1080/00405849809543786     Document Type: Article
Times cited : (27)

References (26)
  • 3
    • 0000949166 scopus 로고
    • The portrayal of men and women in U.S. television commercials: A recent content analysis and trends over 15 years
    • Bretl, D.J., & Cantor, J. (1988). The portrayal of men and women in U.S. television commercials: A recent content analysis and trends over 15 years. Sex Roles, 18(9/10), 595-609.
    • (1988) Sex Roles , vol.18 , Issue.9-10 , pp. 595-609
    • Bretl, D.J.1    Cantor, J.2
  • 5
    • 0010157908 scopus 로고
    • Copenhagen: Handelschoejskolen I Koebenhavn
    • Dahl, H. (1993). The pragmatics of persuasion. Copenhagen: Handelschoejskolen I Koebenhavn.
    • (1993) The Pragmatics of Persuasion
    • Dahl, H.1
  • 6
    • 0002241577 scopus 로고
    • Embarrassing age spots or just plain ugly? Physical attractiveness stereotyping as an instrument of sexism on American television commercials
    • Downs, A.C., & Harrison, S.K. (1985). Embarrassing age spots or just plain ugly? Physical attractiveness stereotyping as an instrument of sexism on American television commercials. Sex Roles, 13(1/ 2), 9-19.
    • (1985) Sex Roles , vol.13 , Issue.1-2 , pp. 9-19
    • Downs, A.C.1    Harrison, S.K.2
  • 8
    • 0010154739 scopus 로고
    • The role of public policy in the education of girls and women
    • Klein, S. (1987). The role of public policy in the education of girls and women. Educational Evaluation and Policy Analysis, 9(3), 219-230.
    • (1987) Educational Evaluation and Policy Analysis , vol.9 , Issue.3 , pp. 219-230
    • Klein, S.1
  • 9
    • 0010181023 scopus 로고    scopus 로고
    • Technology and gender: New media with old messages
    • T. Velders (Ed.), Selected papers of the 4th international summer research symposium of visual verbal literacy, sponsored by the International Visual Literacy Association (IVLA) and Rijkshogesschool Ijselland Deventer, The Netherlands: Rijkshogesschool Ijselland
    • Knupfer, N.N. (1996). Technology and gender: New media with old messages. In T. Velders (Ed.), Beeldenstorm in Deventer: Multimedia education in praxis. Selected papers of the 4th international summer research symposium of visual verbal literacy, sponsored by the International Visual Literacy Association (IVLA) and Rijkshogesschool Ijselland (pp. 94-97). Deventer, The Netherlands: Rijkshogesschool Ijselland.
    • (1996) Beeldenstorm in Deventer: Multimedia Education in Praxis , pp. 94-97
    • Knupfer, N.N.1
  • 10
    • 0010101640 scopus 로고    scopus 로고
    • Gendered by design
    • Knupfer, N.N. (1997a). Gendered by design. Educational Technology, 37(2), 31-37.
    • (1997) Educational Technology , vol.37 , Issue.2 , pp. 31-37
    • Knupfer, N.N.1
  • 12
    • 0010214147 scopus 로고    scopus 로고
    • Targeting technology in television advertisements: Social symbols, cultural codes, and gender messages
    • in press R.E. Griffin, C.B. Schiffman, J.M. Hunter, & W.J. Gibbs (Eds.), Pittsburgh, PA: Omni Press
    • Knupfer, N.N. (in press). Targeting technology in television advertisements: Social symbols, cultural codes, and gender messages. In R.E. Griffin, C.B. Schiffman, J.M. Hunter, & W.J. Gibbs (Eds.), Connecting with the community: Exploring resources for visual learning and expression. Pittsburgh, PA: Omni Press.
    • Connecting with the Community: Exploring Resources for Visual Learning and Expression
    • Knupfer, N.N.1
  • 13
    • 0010200868 scopus 로고    scopus 로고
    • Gender equity on-line: Messages portrayed with and about the new technologies
    • R.E. Griffin, J.M. Hunter, C.B. Schiffman, & W.J. Gibbs (Eds.), Pittsburgh, PA: Omni Press
    • Knupfer, N.N., Kramer, K.M., & Pryor, D. (1997). Gender equity on-line: Messages portrayed with and about the new technologies. In R.E. Griffin, J.M. Hunter, C.B. Schiffman, & W.J. Gibbs (Eds.), Vision quest: Journeys toward visual literacy (pp. 391-399). Pittsburgh, PA: Omni Press.
    • (1997) Vision Quest: Journeys Toward Visual Literacy , pp. 391-399
    • Knupfer, N.N.1    Kramer, K.M.2    Pryor, D.3
  • 14
    • 0010103572 scopus 로고    scopus 로고
    • Out of the picture, out of the club: Technology, mass media, society, and gender
    • R.E. Griffin, J.M. Hunter, C.B. Schiffman, & W.J. Gibbs (Eds.), Pittsburgh, PA: Omni Press
    • Knupfer, N.N., Rust, W.J., & Mahoney, J.E. (1997). Out of the picture, out of the club: Technology, mass media, society, and gender. In R.E. Griffin, J.M. Hunter, C.B. Schiffman, & W.J. Gibbs (Eds.), Vision quest: Journeys toward visual literacy (pp. 373-380). Pittsburgh, PA: Omni Press.
    • (1997) Vision Quest: Journeys Toward Visual Literacy , pp. 373-380
    • Knupfer, N.N.1    Rust, W.J.2    Mahoney, J.E.3
  • 16
    • 0039690403 scopus 로고
    • Sex role messages in television commercials: An update
    • Lovdal, L.T. (1989). Sex role messages in television commercials: An update. Sex Roles, 21(11/12), 715-724.
    • (1989) Sex Roles , vol.21 , Issue.11-12 , pp. 715-724
    • Lovdal, L.T.1
  • 19
    • 0010094843 scopus 로고
    • A content analysis of visuals used in print media advertising
    • Moriarty, S.E. (1987). A content analysis of visuals used in print media advertising. Journalism Quarterly, 64, 550-554.
    • (1987) Journalism Quarterly , vol.64 , pp. 550-554
    • Moriarty, S.E.1
  • 20
    • 0010136178 scopus 로고    scopus 로고
    • Technology in the schools: Trends and policies
    • Naron, N.K., & Estes, N. (1996). Technology in the schools: Trends and policies. AEDS Journal, 20(1), 33-42.
    • (1996) AEDS Journal , vol.20 , Issue.1 , pp. 33-42
    • Naron, N.K.1    Estes, N.2
  • 21
    • 0001082026 scopus 로고
    • Effects of mass communication
    • G. Lindzey & E. Aaronson (Eds.), New York: Random House
    • Roberts, D.F., & Maccoby, N. (1985). Effects of mass communication. In G. Lindzey & E. Aaronson (Eds.), Handbook of social psychology (3rd ed.; pp. 156-182). New York: Random House.
    • (1985) Handbook of Social Psychology 3rd Ed. , pp. 156-182
    • Roberts, D.F.1    Maccoby, N.2
  • 24
    • 0000282455 scopus 로고
    • Socioeconomic status, parent's sex-role stereotypes, and the gender gap in computing
    • Shashanni, L. (1994). Socioeconomic status, parent's sex-role stereotypes, and the gender gap in computing. Journal of Research on Computing in Education, 26(4), 433-451.
    • (1994) Journal of Research on Computing in Education , vol.26 , Issue.4 , pp. 433-451
    • Shashanni, L.1
  • 25
    • 0001116290 scopus 로고
    • Television, the portrayal of women, and children's attitudes
    • G. Berry & J. Asamen (Eds.), Newbury Park, CA: Sage
    • Signorielli, N. (1993). Television, the portrayal of women, and children's attitudes. In G. Berry & J. Asamen (Eds.), Children and television: Images in a changing sociocultural world (pp. 229-242). Newbury Park, CA: Sage.
    • (1993) Children and Television: Images in a Changing Sociocultural World , pp. 229-242
    • Signorielli, N.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.