Revenue enhancement, part 1: A straightforward approach for making more money

Cornell Hotel and Restaurant Administration Quarterly

Volumn 39, Issue 5, 1998, Pages 41-48

  Quain, Bill ^a   Sansbury, Michael ^a   Lebruto, Stephen M ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0032187263     PISSN: 00108804     EISSN: None     Source Type: Journal    
DOI: 10.1177/001088049803900509     Document Type: Article

References (1)

1. 1 For example, see: Erik B. Orkin, "Wishful Thinking and Rocket Science: The Essential Matter of Calculating Unconstrained Demand for Revenue Management," Cornell Hotel and Restaurant Administration Quarterly, Vol. 39, No. 4 (August 1998), pp. 15-19.