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Volumn 41, Issue 5, 1998, Pages 47-49
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Turn word of mouth into a marketing advantage.
a
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Author keywords
[No Author keywords available]
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Indexed keywords
ADVERTIZING;
ARTICLE;
DECISION MAKING;
FINANCIAL MANAGEMENT;
HEALTH MAINTENANCE ORGANIZATION;
HUMAN;
INFORMATION SERVICE;
MANAGEMENT;
ORGANIZATION AND MANAGEMENT;
PATIENT SATISFACTION;
QUALITY CONTROL;
STANDARD;
UNITED STATES;
ADVERTISING;
BENCHMARKING;
CHOICE BEHAVIOR;
DECISION MAKING;
HEALTH MAINTENANCE ORGANIZATIONS;
HUMANS;
INFORMATION SERVICES;
MARKETING OF HEALTH SERVICES;
PATIENT SATISFACTION;
POLICY MAKING;
UNITED STATES;
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EID: 0032160230
PISSN: 08999287
EISSN: None
Source Type: Journal
DOI: None Document Type: Article |
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Times cited : (5)
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References (0)
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