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Volumn 33, Issue 129, 1998, Pages 46-59

Image advertisements for alcohol products: Is their appeal associated with adolescents' intention to consume alcohol?

Author keywords

[No Author keywords available]

Indexed keywords

ADOLESCENT; ADVERTIZING; ALCOHOL INTOXICATION; ALCOHOLIC BEVERAGE; ARTICLE; ATTENTION; ATTITUDE; CHILD BEHAVIOR; CHILD PSYCHOLOGY; DRINKING BEHAVIOR; FEMALE; HUMAN; MALE; MOTIVATION; PSYCHOLOGICAL ASPECT; SEX DIFFERENCE; VISION;

EID: 0032017116     PISSN: 00018449     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article
Times cited : (55)

References (26)
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    • April 5
    • Colford, S., (1993, April 5). Call for alcohol ad warnings has friend in White House. Advertising Age, p. 3.
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    • Colford, S.1
  • 11
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    • The appeal of image advertisements: Age, gender, and product differences
    • Covell, K. (1992). The appeal of image advertisements: Age, gender, and product differences. Journal of Early Adolescence, 12(1), 46-60.
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    • Covell, K.1
  • 12
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    • Duffy, M. (1981). The influence of prices, consumer incomes and advertising upon the demand for alcoholic drink in the United Kingdom: An econometric study. British Journal on Alcohol and Alcoholism, 16, 200-208.
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    • Duffy, M.1
  • 13
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    • The role of beer in our society: Responsible consumption
    • July
    • Dunn, W. (1991, July). The role of beer in our society: Responsible consumption. Executive Speeches, pp. 12-18.
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    • Dunn, W.1
  • 14
    • 0009671034 scopus 로고
    • Alcohol, tobacco and other drug use by youth in rural communities
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    • Edwards, R. W. (1994). Alcohol, tobacco and other drug use by youth in rural communities. In S. Blaser, J. Blaser, & K. Pantoja (Eds.), Perspectives on youth violence and substances use in small towns and rural areas. Oakbrook, IL: Central Regional Education Laboratory.
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  • 16
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    • Alcohol portrayals and alcohol advertising on television
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  • 25
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.