Adoption of a service innovation in the business market: An empirical test of supply-side variables

Journal of Business Research

Volumn 41, Issue 2, 1998, Pages 161-174

  Frambach, Ruud T ^a   Barkema, Harry G ^b   Nooteboom, Bart ^b   Wedel, Michel ^b  

^a GHENT UNIVERSITY   (Belgium)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0031991605     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(97)00005-2     Document Type: Article

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