From experience: securing sponsors and funding for new product development projects - the human side of enterprise

Journal of Product Innovation Management

Volumn 15, Issue 1, 1998, Pages 75-81

  Tighe, Gary ^a  

^a INTERSIL CORPORATION   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COSTS; MARKETING; PROFESSIONAL ASPECTS; PROJECT MANAGEMENT; RESOURCE ALLOCATION; SOCIETIES AND INSTITUTIONS;

ENTERPRISE; NEW PRODUCT DEVELOPMENT;

PRODUCT DESIGN;

EID: 0031677859     PISSN: 07376782     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0737-6782(97)00069-6     Document Type: Article

References (0)