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Volumn 8, Issue 2, 1997, Pages 131-147

A dual perspective of customer orientation: A modification, extension and application of the SOCO scale

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EID: 0031533166     PISSN: 09564233     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564239710166254     Document Type: Article
Times cited : (46)

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