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Volumn 42, Issue 6, 1997, Pages 452-455

State of the industry report breakfast cereals in the U.S.

(1)  Gibson, L a  

a NONE

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0031523522     PISSN: 01466283     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article
Times cited : (3)

References (21)
  • 1
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    • Apr. 23
    • Post cuts cereal list prices by 20% in new coupon plan. Milling & Baking News, p. 9, Apr. 23, 1996.
    • (1996) Milling & Baking News , pp. 9
  • 2
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    • Cereal Siege
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    • Saporito, B. Cereal Siege. Time, p. 49, June 24, 1996.
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  • 3
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    • Even with depressed earnings, many see cereal business in better shape
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    • Palmer, E. Even with depressed earnings, many see cereal business in better shape. Milling & Baking News, p. 27, Oct. 1, 1996.
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    • Palmer, E.1
  • 4
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  • 5
    • 0040100787 scopus 로고    scopus 로고
    • Even with depressed earnings, many see cereal business in better shape
    • Oct. 1
    • Palmer, E. Even with depressed earnings, many see cereal business in better shape. Milling & Baking News, p. 26, Oct. 1, 1996.
    • (1996) Milling & Baking News , pp. 26
    • Palmer, E.1
  • 6
    • 0008179562 scopus 로고    scopus 로고
    • Will private label crackle?
    • Angrisani, C. Will private label crackle? Supermarket News 46(26):39, 1996.
    • (1996) Supermarket News , vol.46 , Issue.26 , pp. 39
    • Angrisani, C.1
  • 7
    • 5844379376 scopus 로고    scopus 로고
    • Kellogg slashes cereal prices; Ralcorp schedules downsizing
    • June 18
    • Kellogg slashes cereal prices; Ralcorp schedules downsizing. Milling & Baking News, p. 1, June 18, 1996.
    • (1996) Milling & Baking News , pp. 1
  • 8
    • 0008179562 scopus 로고    scopus 로고
    • Will private label crackle?
    • Angrisani, C. Will private label crackle? Supermarket News 46(26):40, 1996.
    • (1996) Supermarket News , vol.46 , Issue.26 , pp. 40
    • Angrisani, C.1
  • 9
    • 5844396455 scopus 로고    scopus 로고
    • Kellogg, Big G pour $32 mil in ads over honey cereals
    • Sept. 23
    • Pollack, J. Kellogg, Big G pour $32 mil in ads over honey cereals. Advertising Age, p. 59, Sept. 23, 1996.
    • (1996) Advertising Age , pp. 59
    • Pollack, J.1
  • 10
    • 5844416354 scopus 로고    scopus 로고
    • Kellogg puts $30 mil into new cereal
    • Jan. 27
    • Pollack, J. Kellogg puts $30 mil into new cereal. Advertising Age, p. 10, Jan. 27, 1997.
    • (1997) Advertising Age , pp. 10
    • Pollack, J.1
  • 11
    • 5844371348 scopus 로고    scopus 로고
    • Chew on this: Chex will put CD-ROM in cereal
    • Sect. d, Jan. 31
    • Gaw, J. Chew on this: Chex will put CD-ROM in cereal. Minneapolis Star Tribune, Sect. d, p. 1, Jan. 31, 1997.
    • (1997) Minneapolis Star Tribune , pp. 1
    • Gaw, J.1
  • 12
    • 0040215038 scopus 로고    scopus 로고
    • Quaker says bagged cereal line is 'catching on' among shoppers
    • Mar. 26
    • Quaker says bagged cereal line is 'catching on' among shoppers. Milling & Baking News, p. 48, Mar. 26, 1996.
    • (1996) Milling & Baking News , pp. 48
  • 13
    • 5844367963 scopus 로고    scopus 로고
    • General Mills ups ante with cereal introductions
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    • Pollack, J. General Mills ups ante with cereal introductions. Advertising Age, p. 12, Sept. 30, 1996.
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  • 14
    • 5844379375 scopus 로고    scopus 로고
    • Food firms licking chops over expected FDA oats rule
    • Sect. D1, Jan. 22
    • Merrill, A. Food firms licking chops over expected FDA oats rule. Minneapolis Star Tribune, Sect. D1, Jan. 22, 1997.
    • (1997) Minneapolis Star Tribune
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  • 15
    • 5844416357 scopus 로고    scopus 로고
    • Quaker, Gen'l Mills start oat bran ads
    • Jan. 27
    • Pollack, J., and Teinowitz, I. Quaker, Gen'l Mills start oat bran ads. Advertising Age, p. 12, Jan. 27, 1997.
    • (1997) Advertising Age , pp. 12
    • Pollack, J.1    Teinowitz, I.2
  • 16
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    • FDA Urged to Set Daily Values. PR Newswire, Archway Cookies, Inc., Feb. 11
    • Archway Survey Shows Americans Lack Fiber Facts; FDA Urged to Set Daily Values. PR Newswire, Archway Cookies, Inc., Feb. 11, 1997.
    • (1997) Archway Survey Shows Americans Lack Fiber Facts
  • 17
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    • The Bagel Race Is on
    • Apr. 1
    • Saporito, B. The Bagel Race Is On. Time, p. 52, Apr. 1, 1996.
    • (1996) Time , pp. 52
    • Saporito, B.1
  • 19
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    • Dunkin' Donuts begins bagel expansion in Philadelphia area
    • Dec. 24
    • Dunkin' Donuts begins bagel expansion in Philadelphia area. Milling & Baking News, p. 10, Dec. 24, 1996.
    • (1996) Milling & Baking News , pp. 10
  • 20
    • 5844411453 scopus 로고    scopus 로고
    • Kellogg to buy Lender's bagels from Kraft for $455 million
    • Nov. 26
    • Kellogg to buy Lender's bagels from Kraft for $455 million. Milling & Baking News, p. 10, Nov. 26, 1996.
    • (1996) Milling & Baking News , pp. 10
  • 21
    • 5844390897 scopus 로고    scopus 로고
    • Toasting bread from Earthgrains contains baked-in 'flavor nuggets'
    • Mar. 26
    • Toasting bread from Earthgrains contains baked-in 'flavor nuggets'. Milling & Baking News, p. 48, Mar. 26, 1996.
    • (1996) Milling & Baking News , pp. 48


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.