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Volumn 24, Issue 1, 1997, Pages 83-101

Mode of address, emotion, and stylistics: Images of children in American magazine advertising, 1940-1950

(1)  Viser, Victor J a  

a NONE

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EID: 0031503586     PISSN: 00936502     EISSN: None     Source Type: Journal    
DOI: 10.1177/009365097024001004     Document Type: Article
Times cited : (4)

References (33)
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    • Austin: University of Texas at Austin, Bureau of Business Research
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    • 1945 Advertising volume $2,386,000,000
    • March 15
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    • March 28
    • Zeisel, H. (1947, March 28). 1946 advertising volume greatest in U.S. history. Printer's Ink, pp. 34-36.
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