Technological teaming as a marketing strategy

Industrial Marketing Management

Volumn 26, Issue 5, 1997, Pages 413-422

  Good, David J ^a   Schultz, Roberta J ^b  

^a UNIVERSITY OF CENTRAL MISSOURI   (United States)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0031231844     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(96)00148-4     Document Type: Article

References (64)

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