Business success, marketing and the engineer

Engineering Science and Education Journal

Volumn 6, Issue 4, 1997, Pages 171-176

  Richardson, Pikay ^a,b  

^a India Research and Development Unit   (India)

^b UNIVERSITY OF MANCHESTER   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

BUSINESS MACHINES; CONCURRENT ENGINEERING; ENGINEERING EDUCATION; MANAGEMENT; PERSONNEL TRAINING;

BUSINESS MANAGEMENT;

MARKETING;

EID: 0031200683     PISSN: 09637346     EISSN: None     Source Type: Journal    
DOI: 10.1049/esej:19970405     Document Type: Article

References (4)

1. PAYNE, P. C. et al: 'Management for engineers' (Wiley, 1996)
2. BEER, S.: 'Cybernetics and management' (Unibooks, EUP, 1959, 1967)
3. DRUCKER, P.: 'The practice of management' (Butterworth-Heinemann, 1991), pp.56-57
4. RICHARDSON, P.: 'The UK market for scientific and industrial instruments'. Unpublished MSc Dissertation, UMIST