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Volumn 33, Issue 3, 1997, Pages 231-243

Familiar phrases as peripheral persuasion cues

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EID: 0031128626     PISSN: 00221031     EISSN: None     Source Type: Journal    
DOI: 10.1006/jesp.1996.1320     Document Type: Article
Times cited : (26)

References (17)
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    • Heuristic versus systematic information processing and the use of source versus message cues in persuasion
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    • Chaiken, S.1
  • 4
    • 33846002705 scopus 로고
    • A study of normative and informational social influences upon individual judgment
    • Deutsch M., Gerard H. B. A study of normative and informational social influences upon individual judgment. Journal of Abnormal and Social Psychology. 51:1955;629-636.
    • (1955) Journal of Abnormal and Social Psychology , vol.51 , pp. 629-636
    • Deutsch, M.1    Gerard, H.B.2
  • 8
    • 77956837098 scopus 로고
    • Inducing resistance to persuasion: Some contemporary approaches
    • L. Berkowitz. New York: Academic Press
    • McGuire W. J. Inducing resistance to persuasion: Some contemporary approaches. Berkowitz L. Advances in experimental social psychology. 1964;191-229 Academic Press, New York.
    • (1964) Advances in Experimental Social Psychology , pp. 191-229
    • McGuire, W.J.1
  • 10
    • 58149372982 scopus 로고
    • The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion
    • Petty R. E., Cacioppo J. T. The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion. Journal of Personality and Social Psychology. 46:1984;69-81.
    • (1984) Journal of Personality and Social Psychology , vol.46 , pp. 69-81
    • Petty, R.E.1    Cacioppo, J.T.2
  • 12
    • 0000428577 scopus 로고
    • Central and peripheral routes to advertising effectiveness: The moderating role of involvement
    • Petty R. E., Cacioppo J. T., Schumann D. Central and peripheral routes to advertising effectiveness: The moderating role of involvement. Journal of Consumer Research. 10:1983;135-146.
    • (1983) Journal of Consumer Research , vol.10 , pp. 135-146
    • Petty, R.E.1    Cacioppo, J.T.2    Schumann, D.3
  • 15
    • 0000488660 scopus 로고
    • Effects of omitting conclusions in advertisements to involved and uninvolved audiences
    • Sawyer A. G., Howard D. J. Effects of omitting conclusions in advertisements to involved and uninvolved audiences. Journal of Marketing Research. 28:1991;467-474.
    • (1991) Journal of Marketing Research , vol.28 , pp. 467-474
    • Sawyer, A.G.1    Howard, D.J.2
  • 16
    • 0010873978 scopus 로고
    • Stalking the elusive "vividness" effect
    • Taylor J. E., Thompson S. C. Stalking the elusive "vividness" effect. Psychological Review. 96:1982;569-575.
    • (1982) Psychological Review , vol.96 , pp. 569-575
    • Taylor, J.E.1    Thompson, S.C.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.