메뉴 건너뛰기




Volumn 2, Issue 2, 1997, Pages 101-112

The aids risk narrative in the 1994 CDC campaign

Author keywords

[No Author keywords available]

Indexed keywords

ACQUIRED IMMUNE DEFICIENCY SYNDROME; ADOLESCENT; ADULT; ARTICLE; HEALTH PROMOTION; HUMAN; METHODOLOGY; PERSUASIVE COMMUNICATION; PUBLIC HEALTH; PUBLIC HEALTH SERVICE; UNITED STATES;

EID: 0031107206     PISSN: 10810730     EISSN: 10870415     Source Type: Journal    
DOI: 10.1080/108107397127815     Document Type: Article
Times cited : (12)

References (39)
  • 1
    • 21544445339 scopus 로고
    • January 17
    • AIDS ads need target. (1994, January 17). Advertising Age, 65, 18.
    • (1994) Advertising Age , vol.65 , pp. 18
  • 2
    • 0010786302 scopus 로고
    • Sex is leading cause of AIDS in women
    • July 23
    • Altman, L. K. (1993, July 23). Sex is leading cause of AIDS in women. The New York Times, p. A12.
    • (1993) The New York Times , pp. A12
    • Altman, L.K.1
  • 3
    • 0010810602 scopus 로고
    • The appeal to efficiency as narrative closure: Lyndon Johnson and the Dominican crisis, 1965
    • Bass, J. D. (1985). The appeal to efficiency as narrative closure: Lyndon Johnson and the Dominican crisis, 1965. Southern Speech Communication Journal, 50, 103–120.
    • (1985) Southern Speech Communication Journal , vol.50 , pp. 103-120
    • Bass, J.D.1
  • 5
    • 0000378215 scopus 로고
    • Defining stories in organizations: Characteristics and functions
    • In J. A. Anderson (Ed.), Newbury Park, CA: Sage
    • Brown, M. H. (1990). Defining stories in organizations: Characteristics and functions. In J. A. Anderson (Ed.), Communication yearbook 13 (pp. 162–190). Newbury Park, CA: Sage.
    • (1990) Communication Yearbook , vol.13 , pp. 162-190
    • Brown, M.H.1
  • 6
    • 0040394824 scopus 로고
    • Lists and stories as organizational communication
    • Browning, L. D. (1992). Lists and stories as organizational communication. Communication Theory, 2, 281–302.
    • (1992) Communication Theory , vol.2 , pp. 281-302
    • Browning, L.D.1
  • 7
    • 0041026088 scopus 로고
    • Admiral Mahan, “narrative fidelity,” and the Japanese attack on Pearl Harbor
    • Carpenter, R. H. (1986). Admiral Mahan, “narrative fidelity,” and the Japanese attack on Pearl Harbor. Quarterly Journal of Speech, 72, 290–305.
    • (1986) Quarterly Journal of Speech , vol.72 , pp. 290-305
    • Carpenter, R.H.1
  • 8
    • 0025775774 scopus 로고
    • Sexual practices of heterosexual Asian-American young adults: Implications for risk of HIV infection
    • Cochran, S. D., Mays, V. M., & Leung, L. (1991). Sexual practices of heterosexual Asian-American young adults: Implications for risk of HIV infection. Archives of Sexual Behavior, 20, 381–391.
    • (1991) Archives of Sexual Behavior , vol.20 , pp. 381-391
    • Cochran, S.D.1    Mays, V.M.2    Leung, L.3
  • 9
    • 21544459942 scopus 로고
    • Gays are MIA in latest U.S. Anti-AIDS ads
    • January 10
    • Colford, W. S. (1994, January 10). Gays are MIA in latest U.S. anti-AIDS ads. Advertising Age, 65, 37.
    • (1994) Advertising Age , vol.65 , pp. 37
    • Colford, W.S.1
  • 10
    • 21544438520 scopus 로고
    • Television networks air condom PSAs
    • January 10
    • Cooper, J. (1994, January 10). Television networks air condom PSAs. Broadcasting & Cable, 124, 59.
    • (1994) Broadcasting & Cable , vol.124 , pp. 59
    • Cooper, J.1
  • 11
    • 0026319124 scopus 로고
    • HIV education for gay, lesbian, and bisexual youth: Personal risk, personal power, and the community of conscience
    • Cranston, K. (1991). HIV education for gay, lesbian, and bisexual youth: Personal risk, personal power, and the community of conscience. Journal of Homosexuality, 22, 247–259.
    • (1991) Journal of Homosexuality , vol.22 , pp. 247-259
    • Cranston, K.1
  • 12
    • 84985138348 scopus 로고
    • Narrative in natural discourse: On conversation and rhetoric
    • Farrell, T. B. (1985). Narrative in natural discourse: On conversation and rhetoric. Journal of Communication, 35, 109–127.
    • (1985) Journal of Communication , vol.35 , pp. 109-127
    • Farrell, T.B.1
  • 13
    • 84949075282 scopus 로고
    • Narration as human communication paradigm
    • Fisher, W. R. (1984). Narration as human communication paradigm. Communication Monographs, 51, 1–22.
    • (1984) Communication Monographs , vol.51 , pp. 1-22
    • Fisher, W.R.1
  • 14
    • 84949072575 scopus 로고
    • The narrative paradigm: An elaboration
    • Fisher, W. R. (1985a). The narrative paradigm: An elaboration. Communication Monographs, 52, 347–367.
    • (1985) Communication Monographs , vol.52 , pp. 347-367
    • Fisher, W.R.1
  • 15
    • 84985072320 scopus 로고
    • The narrative paradigm: In the beginning
    • Fisher, W. R. (1985b). The narrative paradigm: In the beginning. Journal of Communication, 35, 74–89.
    • (1985) Journal of Communication , vol.35 , pp. 74-89
    • Fisher, W.R.1
  • 17
    • 0010812978 scopus 로고
    • Clarifying the narrative paradigm
    • Fisher, W. R. (1989). Clarifying the narrative paradigm. Communication Monographs, 56, 55–58.
    • (1989) Communication Monographs , vol.56 , pp. 55-58
    • Fisher, W.R.1
  • 18
    • 84973706359 scopus 로고
    • Cognitive responses to AIDS information: The effects of issue involvement and message appeal
    • Flora, J. A., & Maibach, E. W. (1990). Cognitive responses to AIDS information: The effects of issue involvement and message appeal. Communication Research, 17, 759–774.
    • (1990) Communication Research , vol.17 , pp. 759-774
    • Flora, J.A.1    Maibach, E.W.2
  • 20
    • 0024299376 scopus 로고
    • April 29
    • Heterosexual AIDS: Setting the odds. (1988, April 29). Science, 240, 597.
    • (1988) Science , vol.240 , pp. 597
  • 21
    • 85023818607 scopus 로고
    • Heterosexual transmission of AIDS increases sharply. (1992). The Wall Street Journal, p. B2.
    • (1992) The Wall Street Journal , pp. B2
  • 23
    • 84985084285 scopus 로고
    • Re-constructing narrative theory: A functional perspective
    • Lucaites, J. L., & Condit, C. M. (1985). Re-constructing narrative theory: A functional perspective. Journal of Communication, 35, 90–108.
    • (1985) Journal of Communication , vol.35 , pp. 90-108
    • Lucaites, J.L.1    Condit, C.M.2
  • 24
    • 84985066709 scopus 로고
    • Narrative reason in public argument
    • McGee, M. C., & Nelson, J. S. (1985). Narrative reason in public argument. Journal of Communication, 35, 139–155.
    • (1985) Journal of Communication , vol.35 , pp. 139-155
    • McGee, M.C.1    Nelson, J.S.2
  • 26
    • 21544476517 scopus 로고
    • AIDS spots to test TV policies: Is it OK to say condom?
    • April 4
    • Meyers, J. (1988, April 4). AIDS spots to test TV policies: Is it OK to say condom? Advertising Age, 59, 6.
    • (1988) Advertising Age , vol.59 , pp. 6
    • Meyers, J.1
  • 27
    • 21544443925 scopus 로고
    • October 17
    • Networks holding firm on condom ads. (1988, October 17). Television/Radio Age, 36, 40.
    • (1988) Television/Radio Age , vol.36 , pp. 40
  • 28
    • 85023831808 scopus 로고
    • February 13
    • Over one million people … (1992, February 13). The Wall Street Journal, p. A1.
    • (1992) The Wall Street Journal , pp. A1
  • 29
    • 0026055735 scopus 로고
    • The important role of mass media in the diffusion of accurate information about AIDS
    • Reardon, K. K., & Richardson, J. L. (1991). The important role of mass media in the diffusion of accurate information about AIDS. Journal of Homosexuality, 21, 63–75.
    • (1991) Journal of Homosexuality , vol.21 , pp. 63-75
    • Reardon, K.K.1    Richardson, J.L.2
  • 30
    • 0039756576 scopus 로고
    • A test of the effectiveness of strategies of talking about AIDS
    • Reel, B. W., & Thompson, T. L. (1994). A test of the effectiveness of strategies of talking about AIDS. Journal of Applied Communication Research, 22, 127–140.
    • (1994) Journal of Applied Communication Research , vol.22 , pp. 127-140
    • Reel, B.W.1    Thompson, T.L.2
  • 31
    • 0010938011 scopus 로고
    • Narrative in Martin Luther King’s “I’ve Been to the Mountaintop
    • Rosteck, T. (1992). Narrative in Martin Luther King’s “I’ve Been to the Mountaintop.” Southern Communication Journal, 58, 22–32.
    • (1992) Southern Communication Journal , vol.58 , pp. 22-32
    • Rosteck, T.1
  • 32
    • 0038902562 scopus 로고
    • Narrative: Mode of discourse or paradigm?
    • Rowland, R. C. (1987). Narrative: Mode of discourse or paradigm? Communication Monographs, 54, 264–275.
    • (1987) Communication Monographs , vol.54 , pp. 264-275
    • Rowland, R.C.1
  • 34
    • 0026751319 scopus 로고
    • Recall of AIDS public service announcements and their impact on the ranking of AIDS as a national problem
    • Siska, M., Jason, J., & Murdoch, P. (1992). Recall of AIDS public service announcements and their impact on the ranking of AIDS as a national problem. American Journal of Public Health, 82, 1029–1032.
    • (1992) American Journal of Public Health , vol.82 , pp. 1029-1032
    • Siska, M.1    Jason, J.2    Murdoch, P.3
  • 35
    • 0004047065 scopus 로고
    • November 13
    • Study finds many heterosexuals are ignoring serious risk of AIDS. (1992, November 13). The New York Times, p. A16.
    • (1992) The New York Times , pp. A16
  • 36
    • 84933488864 scopus 로고
    • Value identification in narrative discourse: Evaluation of an HIV education demonstration project
    • Vanderford, M. L., Smith, D. H., & Harris, W. S. (1992). Value identification in narrative discourse: Evaluation of an HIV education demonstration project. Journal of Applied Communication Research, 20, 123–161.
    • (1992) Journal of Applied Communication Research , vol.20 , pp. 123-161
    • Vanderford, M.L.1    Smith, D.H.2    Harris, W.S.3
  • 37
    • 21544455000 scopus 로고
    • Frighten or enlighten?
    • March 7
    • Wells, L. (1988, March 7). Frighten or enlighten? Advertising Age, 59, 18–22.
    • (1988) Advertising Age , vol.59 , pp. 18-22
    • Wells, L.1
  • 38
    • 21544458680 scopus 로고
    • Ads against AIDS says nets snub their PSAs: Ad Council enlisted to win more campaign visibility
    • June 15
    • Wells, M. (1992, June 15). Ads against AIDS says nets snub their PSAs: Ad Council enlisted to win more campaign visibility. Advertising Age, 63, 2.
    • (1992) Advertising Age , vol.63 , pp. 2
    • Wells, M.1
  • 39
    • 84977313383 scopus 로고
    • The creation of cultures: The role of stories and human resource systems
    • Wilkins, A. L. (1984). The creation of cultures: The role of stories and human resource systems. Human Resource Management, 23, 41–60.
    • (1984) Human Resource Management , vol.23 , pp. 41-60
    • Wilkins, A.L.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.