Theory, practice, and empirical development contributions: Advances in business marketing and purchasing

Journal of Business Research

Volumn 38, Issue 3, 1997, Pages 235-241

  Plank, Richard E ^a  

^a WESTERN MICHIGAN UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0031093615     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(96)00131-2     Document Type: Article

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