Price discrimination using in-store merchandising

Journal of Marketing

Volumn 60, Issue 1, 1996, Pages 17-30

  Dhar, Sanjay K ^a   Hoch, Stephen J ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0030559228     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.2307/1251885     Document Type: Article

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