Advertising expenditures and the consumption of alcoholic beverages

Journal of International Food and Agribusiness Marketing

Volumn 8, Issue 3, 1997, Pages 37-54

  Sabuhoro, Jean Bosco ^a   Larue, Bruno ^a   Larivière, Eric ^a  

^a UNIVERSITÉ LAVAL   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0030335914     PISSN: 08974438     EISSN: 15286983     Source Type: Journal    
DOI: 10.1300/J047v08n03_03     Document Type: Article

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