A profile of the casino resort vacationer

Journal of Travel Research

Volumn 35, Issue 2, 1996, Pages 55-61

  Morrison, Alastair M ^a   Braunlich, Carl G ^a   Cai, Liping A ^a   O'Leary, Joseph T ^a  

^a PURDUE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

CASINO RESORT; RESORT CHOICE; TRAVEL ATTITUDE; VACATIONER PROFILE;

EID: 0030316760     PISSN: 00472875     EISSN: None     Source Type: Journal    
DOI: 10.1177/004728759603500209     Document Type: Article

References (12)

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2. Brock, F. J., W. A. Newman, and W. N. Thompson (1992). "Creating a Computerized Competitive Information System for the Hotel and Casino Industry." In Gambling and Commercial Gaming: Essays in Business, Economics, Philosophy, and Science, edited by W. R. Eadington and J. A. Cornelius. Reno: Institute for the Study of Gambling and Commercial Gaming, University of Nevada, pp. 41-64.
3. Conner, M. (1995). "Deadwood's Growing Pains." International Gaming and Wagering Business. 18 (5): 1, 74, 78.
4. Cummings, W. T. (1984). "Leisure Needs-Benefits-Activities: A Gambling Market." In The Gambling Studies: Proceedings of the Sixth National Conference on Gambling and Risk Taking, edited by W. R. Eadington. Reno: Bureau of Business and Economic Research, University of Nevada, pp. 121-36.
5. Curtis, S. E. (1984). "Marketing the Gaming Product in Nevada." In The Gambling Studies: Proceedings of the Sixth National Conference on Gambling and Risk Taking, edited by W. R. Eadington. Reno: Bureau of Business and Economic Research, University of Nevada, pp. 60-67.
6. Dandurand, L. (1990). "Market Niche Analysis in the Casino Gaming Industry." Journal of Gambling Studies, 6 (1): 73-85.
7. Harrah's Casinos (1995). The Harrah's Survey of U.S. Casino Entertainment. Memphis, TN: Harrah's Casinos, Promus Corporation.
8. Lowenhar, J. A. (1992). "The Use and Nonuse of Market Research Information in Casino Gaming: A Perspective on Las Vegas, Nevada." In Gambling and Commercial Gaming: Essays in Business, Economics, Philosophy, and Science, edited by W. R. Eadington and J. A. Cornelius. Reno: Institute for the Study of Gambling and Commercial Gaming, University of Nevada, pp. 81-91.
9. Lowenhar, J. A., and M. T. Russell (1984). "Advertising Strategies and the Retail Customer Market in Atlantic City: Issues for the Casino Industry." In The Gambling Studies: Proceedings of the Sixth National Conference on Gambling and Risk Taking, edited by W. R. Eadington. Reno: Bureau of Business and Economic Research, University of Nevada, pp. 40-59.
10. McMullen, S. (1995). "Industry Unsure about How Casinos Affect Hotels." Hotel Business, 4 (May): 7-20.
11. O'Gorman, T. W., and R. F. Woolson (1991). "Variable Selection to Discriminate between Two Groups: Stepwise Regression or Stepwise Discriminant Analysis?" American Statistician, 45: 187-93.
12. Yoshihashi, P. (1992). "Las Vegas Is Building Lavish Casinos in Bid to Defy Rivals, Slump." Wall Street Journal, Nov. 18, p. Al.