Do consumers gain or lose when more people buy the same brand

European Journal of Political Economy

Volumn 12, Issue 2, 1996, Pages 309-330

  Chou, Chien fu ^a   Shy, Oz ^b,c  

^a NATIONAL TAIWAN UNIVERSITY   (Taiwan)

^b UNIVERSITY OF MICHIGAN   (United States)

^c TEL AVIV UNIVERSITY   (Israel)

Author keywords

Bandwagon effects; Compatibility; Computer industry; Network effects; Software industry; Standardization; Supporting services

Indexed keywords

EID: 0030243478     PISSN: 01762680     EISSN: None     Source Type: Journal    
DOI: 10.1016/0176-2680(95)00019-4     Document Type: Article

References (10)

1. Chou, Chien-fu and Oz Shy, 1990, Network effects without network externalities, International Journal of Industrial Organization 8, 259-270.
2. Chou, Chien-fu and Oz Shy, 1993, Partial compatibility and supporting services, Economics Letters 41, 193-197.
3. Church, Jeffrey and Neil Gandal, 1992, Network effects, software provision and standardization. Journal of Industrial Economics XL, 85-104.
4. Church, Jeffrey and Neil Gandal, 1993, Complementary network externalities and technological adoption, International Journal of Industrial Organization 11, 239-260.
5. David, Paul A. and Shane Greenstein, 1990, The economics of compatibility standards: An introduction to recent research, Economics of Innovation and New Technologies 1, 3-41.
6. Dixit, Avinash and Joseph Stiglitz, 1977, Monopolistic competition and optimum product diversity, American Economic Review 67, 297-308.
7. Economides, Nicholas, 1989, Desirability of compatibility in the absence of network externalities, American Economic Review 79, 1165-1181.
8. Farrell, Joseph and Garth Saloner, 1987, The economics of horses, penguins and lemmings, In: L.G. Gable, ed., Production standardization and competitive strategies (North-Holland, Amsterdam).
9. Leibenstein, Harvey, 1950, Bandwagon, snob and Veblen effects in the theory of consumers' demand, Quarterly Journal of Economics 64, 183-207.
10. Matutes, Carmen and Pierre Regibeau, 1988, Mix and match: Product compatibility without network externalities. Rand Journal of Economics 19, 221-234.