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Volumn 85, Issue 1, 1996, Pages 115-128

A comparative study of color preferences in Japan, China and Indonesia, with emphasis on the preference for white

(1)  Saito, Miho a,b  

b NONE   (Japan)

Author keywords

[No Author keywords available]

Indexed keywords

ADULT; ARTICLE; CHINA; COLOR VISION; COMPARATIVE STUDY; CULTURAL FACTOR; DECISION MAKING; ETHNIC GROUP; FEMALE; HUMAN; INDONESIA; JAPAN; MALE; PSYCHOLOGICAL ASPECT; STUDENT;

EID: 0030203521     PISSN: 00315125     EISSN: None     Source Type: Journal    
DOI: 10.2466/pms.1996.83.1.115     Document Type: Article
Times cited : (77)

References (12)
  • 1
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    • Adams, F.M.1    Osgood, C.E.2
  • 2
    • 0010094961 scopus 로고
    • General versus specific color preference of Chinese students
    • CHOU, S. K., & CHEN, H. P. (1935) General versus specific color preference of Chinese students. Journal of Social Psychology, 6, 290-314.
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    • Chou, S.K.1    Chen, H.P.2
  • 3
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    • Choungourian, A.1
  • 4
    • 0001168940 scopus 로고
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    • EYSENCK, H. J. (1941) A critical and experimental study of color-preferences. American Journal of Psychology, 54, 385-394.
    • (1941) American Journal of Psychology , vol.54 , pp. 385-394
    • Eysenck, H.J.1
  • 7
    • 0002334983 scopus 로고
    • A cross-cultural survey on color preference in Asian countries: 1. Comparison between Japanese and Koreans with emphasis on preference for white
    • SAITO, M. (1992) [A cross-cultural survey on color preference in Asian countries: 1. Comparison between Japanese and Koreans with emphasis on preference for white.] [Journal of the Color Science Association of Japan], 16(1), 1-10.
    • (1992) Journal of the Color Science Association of Japan , vol.16 , Issue.1 , pp. 1-10
    • Saito, M.1
  • 8
    • 0002334983 scopus 로고
    • A cross-cultural survey on color preference in Asian countries: 2. Comparison between Japanese and Taiwanese with emphasis on preference for white
    • SAITO, M., & LAI, A. C. (1992) [A cross-cultural survey on color preference in Asian countries: 2. Comparison between Japanese and Taiwanese with emphasis on preference for white.][ Journal of the Color Science Association of Japan], 16(2), 84-96.
    • (1992) Journal of the Color Science Association of Japan , vol.16 , Issue.2 , pp. 84-96
    • Saito, M.1    Lai, A.C.2
  • 9
    • 1842696186 scopus 로고
    • Color preference at four different districts in Japan: 1. Factor analytical study
    • SAITO, M., TOMITA, M., & KOGO, C. (1991) [Color preference at four different districts in Japan: 1. Factor analytical study.] [Journal of the Color Science Association of Japan], 15(1), 1-12.
    • (1991) Journal of the Color Science Association of Japan , vol.15 , Issue.1 , pp. 1-12
    • Saito, M.1    Tomita, M.2    Kogo, C.3
  • 10
    • 1842645836 scopus 로고
    • Color preference at four different districts in Japan: 2. Classification of characteristics of life style by cluster analysis
    • SAITO, M., TOMITA, M., & YAMASHITA, K. (1991) [Color preference at four different districts in Japan: 2. Classification of characteristics of life style by cluster analysis.] [Journal of the Color Science Association of Japan], 15(2), 99-108.
    • (1991) Journal of the Color Science Association of Japan , vol.15 , Issue.2 , pp. 99-108
    • Saito, M.1    Tomita, M.2    Yamashita, K.3
  • 11
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  • 12
    • 1842797086 scopus 로고
    • The color preference of 1368 Chinese students, with special reference to the most preferred color
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    • Shen, N.C.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.