Infrequent riders: One key to new transit ridership and revenue

Transportation Research Record

Volumn , Issue 1521, 1996, Pages 37-41

  Oram, Richard L ^a   Stark, Stephen ^b  

^a Oram Associates   (United States)

^b NONE   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

INDUSTRIAL ECONOMICS; MARKETING; STRATEGIC PLANNING; TRANSPORTATION CHARGES;

INFREQUENT RIDERS; TRANSIT MARKETING STRATEGIES;

MASS TRANSPORTATION;

EID: 0030182175     PISSN: 03611981     EISSN: None     Source Type: Journal    
DOI: 10.3141/1521-05     Document Type: Article

References (7)

1. Review of January 1993 On-Board TARC Rider Survey. Oram Associates, Transit Authority of River City, Feb. 1993.
2. Doxsey, L. Respondent Trip Frequency Bias in On-Board Surveys. U.S. Department of Transportation, Transportation Systems Center, Dec. 1982.
3. Evaluation of Deep Discount Fare Strategies. KPMG Peat Marwick, U.S. Department of Transportation, Transportation Systems Center, Feb. 1995.
4. Fleishman, D. Recent Experience with Deep Discounting. Prepared for FTA Operations and Service Planning Symposium, June 1993.
5. Implementation Experience with Deep Discount Fares. Oram Associates, U.S. Department of Transportation, Transportation Systems Center, Sept. 1994.
6. Impacts of the Bay Area Commuter Check™ Program: Results of Employee Survey. Oram Associates, Metropolitan Transportation Commission, 1995.
7. 1994 TransitChek Survey, Summary Report. Charles River Assoc., Prepared for Port Authority Trans-Hudson Corp., 1994.