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Volumn 25, Issue 2, 1996, Pages 163-171

Business services 1982-1992: Growth, industry characteristics, financial performance

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Indexed keywords


EID: 0030102894     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/0019-8501(95)00075-5     Document Type: Article
Times cited : (14)

References (26)
  • 1
    • 0011570479 scopus 로고
    • U.S. Department of Commerce, Bureau of the Census, Washington, DC
    • 1. Census of Service Industries, Geographic Area Series. U.S. Department of Commerce, Bureau of the Census, Washington, DC, 1982, 1987, 1992.
    • (1982) Census of Service Industries, Geographic Area Series
  • 4
    • 0000913594 scopus 로고
    • Developing successful new financial services for businesses
    • 4. De Brentani, Ulrike, and Cooper, Robert G., Developing Successful New Financial Services for Businesses, Industrial Marketing Management 21, 231-242 (1992).
    • (1992) Industrial Marketing Management , vol.21 , pp. 231-242
    • De Brentani, U.1    Cooper, R.G.2
  • 8
    • 38249026993 scopus 로고
    • Selecting an industrial advertising agency
    • 8. Harvey, Michael G., and Rupert, J. Paul, Selecting an Industrial Advertising Agency, Industrial Marketing Management 17, 119-128 (1988).
    • (1988) Industrial Marketing Management , vol.17 , pp. 119-128
    • Harvey, M.G.1    Rupert, J.P.2
  • 11
    • 38249029177 scopus 로고
    • Unique aspects of marketing industrial services
    • 11. Jackson, Ralph W., and Cooper, Philip D., Unique Aspects of Marketing Industrial Services, Industrial Marketing Management 17, 111-118 (1988).
    • (1988) Industrial Marketing Management , vol.17 , pp. 111-118
    • Jackson, R.W.A.1    Cooper, P.D.2
  • 12
    • 0002828426 scopus 로고
    • An empirical investigation of the differences in goods and services as perceived by organizational buyers
    • 12. Jackson, Ralph W., Neidell, Lester A., and Lunsford, Dale A., An Empirical Investigation of the Differences in Goods and Services as Perceived by Organizational Buyers, Industrial Marketing Management 24, 99-108 (1995).
    • (1995) Industrial Marketing Management , vol.24 , pp. 99-108
    • Jackson, R.W.1    Neidell, L.A.2    Lunsford, D.A.3
  • 14
    • 0003985476 scopus 로고
    • Christian Gronroos, Lexington Books, Lexington, MA
    • 14. Kotler, Philip, in Service Management and Marketing, Christian Gronroos, Lexington Books, Lexington, MA, 1990, pp. xiii-xiv.
    • (1990) Service Management and Marketing
    • Kotler, P.1
  • 16
    • 0004241479 scopus 로고
    • Prentice-Hall, Englewood Cliffs, NJ
    • 16. Lovelock, Christopher, Managing Services. Prentice-Hall, Englewood Cliffs, NJ, 1992.
    • (1992) Managing Services
    • Lovelock, C.1
  • 17
    • 0003711260 scopus 로고
    • Prentice-Hall, Englewood Cliffs, NJ
    • 17. Lovelock, Christopher, Services Marketing. Prentice-Hall, Englewood Cliffs, NJ, 1991.
    • (1991) Services Marketing
    • Lovelock, C.1
  • 22
    • 0011636404 scopus 로고
    • Robert Morris Associates, Philadelphia, PA
    • 22. RMA Annual Statement Studies 1993. Robert Morris Associates, Philadelphia, PA, 1993.
    • (1993) RMA Annual Statement Studies 1993
  • 23
    • 0002705824 scopus 로고
    • Breaking free from product marketing
    • 23. Shostack, G. Lynn, Breaking Free from Product Marketing, Journal of Marketing 41, 73-80 (1977).
    • (1977) Journal of Marketing , vol.41 , pp. 73-80
    • Shostack, G.L.1
  • 24
    • 0003441938 scopus 로고
    • U.S. Department of Commerce, Bureau of the Census, Washington, DC
    • 24. Statistical Abstract of the United States 1994. U.S. Department of Commerce, Bureau of the Census, Washington, DC, 1994.
    • (1994) Statistical Abstract of the United States 1994
  • 25
    • 38249033144 scopus 로고
    • Referrals between professional service providers
    • 25. Wheiler, Kent, Referrals Between Professional Service Providers, Industrial Marketing Management 16, 191-200 (1987).
    • (1987) Industrial Marketing Management , vol.16 , pp. 191-200
    • Wheiler, K.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.