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Volumn 49, Issue 1-2, 1993, Pages 11-36

Reason-based choice

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; DECISION MAKING; FEMALE; HUMAN; MALE; THINKING;

EID: 0027673022     PISSN: 00100277     EISSN: None     Source Type: Journal    
DOI: 10.1016/0010-0277(93)90034-S     Document Type: Article
Times cited : (976)

References (42)
  • 22
    • 0027258321 scopus 로고
    • Choosing versus rejecting: why some options are both better and worse than others
    • (1993) Memory & Cognition , vol.21 , pp. 546-556
    • Shafir1
  • 25
    • 84913702103 scopus 로고    scopus 로고
    • Simonson, I., Carmon, Z., & O'Curry, S. (in press). Experimental evidence on the negative effect of unique product features and sales promotions on brand choice. Marketing Science.
  • 26
    • 84913712462 scopus 로고    scopus 로고
    • Simonson, I., Nowlis, S., & Simonson, Y. (in press). The effect of irrelevant preference arguments on consumer choice. Journal of Consumer Psychology.
  • 37
    • 84913705141 scopus 로고    scopus 로고
    • Tversky, A., & Simonson, I. (in press). Context-dependent preferences. Management Science.


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.