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Volumn 68, Issue 5, 1990, Pages 105-111

Zero defections: quality comes to services.

(2)  Reichheld, F F a   Sasser Jr , W E a  

a NONE

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; CONSUMER; COST; ECONOMICS; INCOME; INDUSTRY; INFORMATION PROCESSING; METHODOLOGY; ORGANIZATION AND MANAGEMENT; PUBLIC RELATIONS; UNITED STATES;

EID: 0025486182     PISSN: 00178012     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article
Times cited : (3305)

References (0)
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.