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Volumn 11, Issue 4, 1990, Pages 16-20
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Relationship Marketing: Positioning for the Future
a a
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NONE
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Author keywords
[No Author keywords available]
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Indexed keywords
ADVERTIZING;
ARTICLE;
CONSUMER;
FINANCIAL MANAGEMENT;
HUMAN;
METHODOLOGY;
ORGANIZATION AND MANAGEMENT;
PERSUASIVE COMMUNICATION;
UNITED STATES;
ADVERTISING;
CONSUMER SATISFACTION;
HUMAN;
MARKETING OF HEALTH SERVICES;
PERSUASIVE COMMUNICATION;
PLANNING TECHNIQUES;
UNITED STATES;
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EID: 0025456299
PISSN: 02756668
EISSN: None
Source Type: Journal
DOI: 10.1108/eb060069 Document Type: Review |
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Times cited : (127)
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References (0)
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