An experimental program investigating color-enhanced and graphical information presentation: An integration of the findings

Communications of the ACM

Volumn 29, Issue 11, 1986, Pages 1094-1105

  Benbasat, Izak ^a   Dexter, Albert S ^a   Todd, Peter ^a  

^a UNIVERSITY OF BRITISH COLUMBIA   (Canada)

Author keywords

color presentation; decision support; graphics

Indexed keywords

COLOR; DECISION THEORY AND ANALYSIS; GRAPHIC METHODS;

COLOR-ENHANCED INFORMATION; DECISION-MAKING;

HUMAN ENGINEERING;

EID: 0022810351     PISSN: 00010782     EISSN: 15577317     Source Type: Journal    
DOI: 10.1145/7538.7545     Document Type: Article

References (37)

1. Benbasat, I., and Dexter, A.S. An experimental evaluation of graphical and color enhanced information presentation. Manage. Sci. 31, 11 (Nov. 1985), 1348-1364.
2. Benbasat. I., and Dexter, A.S. An experimental investigation of the effectiveness of graphical and color enhanced information presentation under varying time constraints. MIS Q. 10, 1 (Mar. 1986), 59-83.
3. Benbasat, I., Dexter, A.S., and Todd, P. The influence of color-enhanced and graphical information presentation on report use and decision performance in a simulation supported task. Hum.-Cotnput. Interaction 2, 1 (1986), 65-92.
4. Benbasat, I., and Taylor, R.N. Behavioral aspects of information processing for the design of management information systems. IEEE J. Syst., Man, Cybern. SMC-12, 4 (July/Aug. 1982), 439-450.
5. Benbasat. I., and Schroeder, R.G. An experimental investigation of some MIS design variables. MIS Q. 1, 1 (Mar. 1977), 37-49.
6. Chervany, N.L., and Dickson, G.W. On the validity of the analytic-heuristic instrument utilized in ‘The Minnesota experiments’: A reply. Manage. Sci. 24,10 (June 1978), 1091-1092.
7. Christ, R.E. Review and analysis of color coding research for visual displays. Hum. Fact. 27, 6 (Dec. 1975), 542-570.
8. Chute, A.C. Analysis of the instructional functions of color and monochrome cuing in media presentations. Educ. Commun. Tech. J. 27, 4 (Winter 1979), 251-263.
9. Cleveland, W.S., and McGill, R. Graphical perception: Theory, experimentation, and application to the development of graphical methods, J. Arner. Stat. Assoc. 69, 387 (Application Section), 531-554.
10. DeSanctis, G. Computer graphics as decision aids: Directions for research. Decis. Sci. 15, 4 (Fall 1984), 463-487.
11. Dickson, G.W., DeSanctis, G., and McBride, D.J. Understanding the effectivess of computer graphics for decision support: A cumulative experimental approach. Commun. ACM 29, 1 (Jan. 1986), 40-47.
12. Ghani, J.A. The effects of information representation and modification on decision performance. Ph.D. dissertation, Wharton School, Univ. of Pennsylvania, 1981.
13. Huber, G.P. Cognitive style as the basis for MIS and DSS designs. Manage. Sci. 29, 5 (May 1983), 567-579.
14. Integrated Software Systems Corporation. DISSPLA User’s Manual, San Diego, Calif. 1978.
15. Ishihara, S. Tests for Colour Blindness: 38 Plate Edition, Kanehara Shuppan Co. Ltd., Tokyo. 1968.
16. Ives. B. Graphical user interfaces for business information systems. MIS Q. Special Issue, (Dec. 1982), 15-42.
17. Jarvenpaa, S. Formulation, experimental evaluation and application of a task taxonomy for graphic research: A preliminary research proposal. Ph.D. dissertation proposal, Graduate School of Management, Univ. of Minnesota, Minneapolis, 1985.
18. Jenkins, A.M., and Ricketts, J.R. Development of an instrument to measure user satisfaction with management information systems. Working Paper, School of Business, Indiana Univ., Bloomington, 1980.
19. Jenkins, A.M., and Ricketts, J.R. The development of an MIS satisfaction questionnaire: An instrument for evaluating user satisfaction with turnkey decision support systems. Discussion Paper No. 265. School of Business, Indiana Univ., Bloomington, Aug. 1985.
20. Lamberski, R.J. A comprehensive and critical review of the methodology and findings in color investigations. Presented at The Annual Convention of the Association for Educational Communications and Technology, Denver, CO, Apr. 1980.
21. Lodish, L. Callplan: An interactive salesman’s call planning system. Manage. Sci. 18, 4, (Dec. 1971). 25-40.
22. Lucas. H.C., and Nielsen, N.R. The impact of the mode of information presentation on learning and performance. Manage. Sci. 26, 10 (Oct. 1980). 982-993.
23. Lusk. E.J., and Kersnick, M. The effect of cognitive style and report format on task performance: The MIS design consequences. Manage. Sci. 25, 8 (Aug. 1979), 787-798.
24. McLntyre. S.H. Experimental study of the impact of judgement-based marketing models. Manage. Sci. 28, 1 (Jan. 1982), 17-33.
25. Miller, G.A. The magical number seven, plus or minus two: Some limits on our capacity for processing information. Psychol. Rev. 63, 2 (Mar. 1956), 81-97.
26. Murch, G.M. Physiological principles for the effective use of color. IEEE Comput. Graphics Appl. 4, 11 (Nov. 1984), 59-54.
27. Newell, A., and Simon, H.A. Human Problem Solving. Prentice Hall, Englewood Cliffs, N.J., 1972.
28. Remus, W. An empirical investigation of the impact of graphical and tabular data presentations on decision making. Manage. Sci. 30, 5 (May 1984), 533-542.
29. Robertson, P.J. A guide to using color on alphanumeric displays. Tech. Rep. 6320-6296-0 IBM, New York 1980.
30. Schutz, H.G. An evaluation of methods for presentation of graphic multiple trends—Experiment III. Hum. Fact. 3, 2 (July 1961), 108-119.
31. Simon, H.A. The New Science of Management Decision. Prentice-Hall, Englewood Cliffs, N.J., 1960.
32. Tufte, E.F. The Visual Display of Quantitative Information. Graphics Press, Cheshire, CT, 1983.
33. Wainer, H. How to display data badly. Arner. Stat. 38, 2 (May 1984), 137-147.
34. Witkin, H.A., Goodenough, D.R., and Karp, S.A. Stability of cognitive style from childhood to young adulthood, J Pers. Soc. Psychol. 7, 3 (Nov. 1967), 291-300.
35. Witkin, H.A., et al. A Manual for the Embedded Figures Test. Consulting Psychologists Press, Palo Alto, Calif., 1971.
36. Zmud, R.W. Individual differences and MIS success. Manage. Sci. 25, 10 (Oct. 1979), 966-979.
37. Zmud, R.W., Blocher, E., and Moffie. R.P. The impact of colour graphic report formats on decision performance and learning. In Proceedings of the 4th International Conference on Information Systems. Houston, Tex., Dec. 1983, 179-193.