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Volumn 313, Issue 8, 1985, Pages 513-515
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Matching Prescription Drugs and Consumers: The Benefits of Direct Advertising
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Author keywords
[No Author keywords available]
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Indexed keywords
DRUG;
ADVERTIZING;
ARTICLE;
DRUG INDUSTRY;
DRUG THERAPY;
ECONOMIC ASPECT;
ECONOMICS;
HUMAN;
HUMAN RIGHTS;
MASS COMMUNICATION;
POLICY;
PRESCRIPTION;
RISK;
UNITED STATES;
CONSUMER;
DRUG COST;
METHODOLOGY;
NONHUMAN;
ORGANIZATION AND MANAGEMENT;
PRIORITY JOURNAL;
SHORT SURVEY;
ADVERTISING;
CONSUMER ADVOCACY;
DIFFUSION OF INNOVATION;
DRUG INDUSTRY;
DRUG THERAPY;
ECONOMIC COMPETITION;
HUMAN;
PHARMACEUTICAL PREPARATIONS;
PRESCRIPTIONS, DRUG;
PUBLIC POLICY;
RISK;
UNITED STATES;
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EID: 0022430675
PISSN: 00284793
EISSN: 15334406
Source Type: Journal
DOI: 10.1056/NEJM198508223130811 Document Type: Editorial |
Times cited : (51)
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References (9)
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