메뉴 건너뛰기




Volumn 13, Issue 4, 1994, Pages 287-310

The Influence of Advertising on Alcohol Consumption: A Literature Review and An Econometric Analysis of Four European Nations

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0009782028     PISSN: 02650487     EISSN: 17593948     Source Type: Journal    
DOI: 10.1080/02650487.1994.11104586     Document Type: Article
Times cited : (40)

References (63)
  • 1
    • 0024406917 scopus 로고
    • Alcohol advertising consumption and abuse: A covariance-structural modelling look at Strickland's data.
    • Adlaf, E.M. Kohn, P.M. (1989) Alcohol advertising consumption and abuse: A covariance-structural modelling look at Strickland's data. British Journal of Addiction, 84, 749–757.
    • (1989) British Journal of Addiction , vol.84 , pp. 749-757
    • Adlaf, E.M.1    Kohn, P.M.2
  • 2
    • 0342654191 scopus 로고
    • Television alcohol commercials and under-age drinking.
    • Aitken, P.P. (1989) Television alcohol commercials and under-age drinking. International journal of Advertising, 8, 133–150.
    • (1989) International journal of Advertising , vol.8 , pp. 133-150
    • Aitken, P.P.1
  • 3
    • 84951428123 scopus 로고
    • Survey and experimental research on alcohol advertising effects. Paper presented at the NIAAA Working Group on the Effects of the Mass Media on the Use and Abuse of Alcohol, Washington, DC, 24-25 September.
    • Atkin, C. (1992) Survey and experimental research on alcohol advertising effects. Paper presented at the NIAAA Working Group on the Effects of the Mass Media on the Use and Abuse of Alcohol, Washington, DC, 24–25 September.
    • (1992)
    • Atkin, C.1
  • 4
    • 84951428124 scopus 로고
    • Content and effects of alcohol advertising. Paper prepared for the Bureau of Alcohol, Tobacco and Firearms, publ. no. PB82-123142. Springfield, VA: National Technical Information Service.
    • Atkin, C. & Block, M. (1981) Content and effects of alcohol advertising. Paper prepared for the Bureau of Alcohol, Tobacco and Firearms, publ. no. PB82-123142. Springfield, VA: National Technical Information Service.
    • (1981)
    • Atkin, C.1    Block, M.2
  • 6
    • 84985097643 scopus 로고
    • Teenage drinking: Does advertising make a difference?
    • Atkin, C., Hocking, J. & Block, M. (1984) Teenage drinking: Does advertising make a difference? Journal of Communications, 34, 157–167.
    • (1984) Journal of Communications , vol.34 , pp. 157-167
    • Atkin, C.1    Hocking, J.2    Block, M.3
  • 7
    • 0000423153 scopus 로고
    • The role of alcohol advertising in excessive and hazardous drinking.
    • Atkin, C., Neuendorf, K. & McDermott, S. (1983) The role of alcohol advertising in excessive and hazardous drinking. Journal of Drug Education., 13, 313–326.
    • (1983) Journal of Drug Education , vol.13 , pp. 313-326
    • Atkin, C.1    Neuendorf, K.2    McDermott, S.3
  • 8
    • 84951428125 scopus 로고
    • Remarks on S. 664. ubmitted to the Consumer Subcommittee of the Senate Commerce, Science and Transportation Committee, US Senate.
    • Block, M. (1992) Remarks on S. 664. ubmitted to the Consumer Subcommittee of the Senate Commerce, Science and Transportation Committee, US Senate.
    • (1992)
    • Block, M.1
  • 11
    • 84951428127 scopus 로고
    • The influence of advertising on alcohol consumption: A literature review and an econometric analysis of selected European nations. Prepared for the Washington Technical Informaion Group Inc.
    • Calfee, J.E. (1993) The influence of advertising on alcohol consumption: A literature review and an econometric analysis of selected European nations. Prepared for the Washington Technical Informaion Group Inc.
    • (1993)
    • Calfee, J.E.1
  • 12
    • 84951389854 scopus 로고    scopus 로고
    • NTC Publications Ltd (annually).
    • Drink Pocket Book, NTC Publications Ltd (annually).
    • Drink Pocket Book
  • 13
    • 84951428128 scopus 로고
    • Trends in alcohol consumption patterns NTC Publications Ltd.
    • Duffy, J.C. (1991) Trends in alcohol consumption patterns, 1979–1989. NTC Publications Ltd.
    • (1991)
    • Duffy, J.C.1
  • 14
    • 0343693124 scopus 로고
    • The effect of advertising on the total consumption of alcoholic drinks in the United Kingdom: Some econometric estimates
    • Duffy, M. (1982) The effect of advertising on the total consumption of alcoholic drinks in the United Kingdom: Some econometric estimates Journal of Advertising, 1, 105–117.
    • (1982) Journal of Advertising , vol.1 , pp. 105-117
    • Duffy, M.1
  • 15
    • 84984041579 scopus 로고
    • Advertising and the consumption of tobacco and alcoholic drink: a system-wide analysis. November
    • Duffy, M. (1991) Advertising and the consumption of tobacco and alcoholic drink: a system-wide analysis. Scottish Journal of Political Economy, 38(4) 369–385 (November).
    • (1991) Scottish Journal of Political Economy , vol.38 , Issue.4 , pp. 369-385
    • Duffy, M.1
  • 16
    • 0025061298 scopus 로고
    • Cheers (editorial). September
    • Ellison, R.C. (1990) Cheers (editorial). Epidetniology, 1(5), 337–339 (September).
    • (1990) Epidetniology , vol.1 , Issue.5 , pp. 337-339
    • Ellison, R.C.1
  • 19
    • 84934563424 scopus 로고
    • Alcoholic beverage advertising and consumption in the United States
    • Franke, G. & Wijcox, G. (1987) Alcoholic beverage advertising and consumption in the United States. Journal of Advertising, 16(3), 22–30.
    • (1987) Journal of Advertising , vol.16 , Issue.3 , pp. 22-30
    • Franke, G.1    Wijcox, G.2
  • 20
    • 0001364681 scopus 로고
    • Licensing and the demand for alcohol.
    • Godfrey, C. (1988) Licensing and the demand for alcohol. Applied Economics, 20, 1541–1558.
    • (1988) Applied Economics , vol.20 , Issue.1541
    • Godfrey, C.1
  • 22
    • 0024467849 scopus 로고
    • Factors influencing the consumption of alcohol and tobacco: The use and abuse of economic models
    • Godfrey, C. (1989b) Factors influencing the consumption of alcohol and tobacco: The use and abuse of economic models. British Journal of Addiction, 84(10), 1123–1138.
    • (1989) British Journal of Addiction , vol.84 , Issue.10 , pp. 1123-1138
    • Godfrey, C.1
  • 24
    • 84951428130 scopus 로고
    • Alcohol misuse in the European Community. Paris: FIVS.
    • Grindal, R. (1990) Alcohol misuse in the European Community. Paris: FIVS.
    • (1990)
    • Grindal, R.1
  • 25
    • 0028286885 scopus 로고
    • Television beer advertising and drinking knowledge deliefs, and intentions amoung school children.
    • Grube, J. W. & Wallack, L. (1994) Television beer advertising and drinking knowledge deliefs, and intentions amoung school children. American Journal of Public Health, 84(2), 254–259.
    • (1994) American Journal of Public Health , vol.84 , Issue.2 , pp. 254-259
    • Grube, J.W.1    Wallack, L.2
  • 28
    • 84973743418 scopus 로고
    • Is alcohol advertising reaching the people it shouldn’t reach?
    • Hastings, G.B., MacKintosh, A.M. & Aitken, P.P. (1992) Is alcohol advertising reaching the people it shouldn’t reach? Health Education Journal, 51(1), 38–42.
    • (1992) Health Education Journal , vol.51 , Issue.1 , pp. 38-42
    • Hastings, G.B.1    MacKintosh, A.M.2    Aitken, P.P.3
  • 30
    • 84951410354 scopus 로고
    • Public health aspects of the marketing of alcoholic drinks, In M. Grant (ed) Copenhagen: WHO.
    • Van Iwaarden, M.J. (1985) Public health aspects of the marketing of alcoholic drinks, in M. Grant (ed), Alcohol Policies, pp. 44–55. Copenhagen: WHO.
    • (1985) Alcohol Policies , pp. 44-55
    • Van Iwaarden, M.J.1
  • 31
    • 0024455841 scopus 로고
    • Alcohol policy country
    • An economist in
    • Van Iwaarden, M.J. (1989) An economist in ‘Alcohol policy country’. British Journal of Addiction, 84, 1205–1216.
    • (1989) British Journal of Addiction , vol.84 , pp. 1205-1216
    • Van Iwaarden, M.J.1
  • 32
    • 0006603910 scopus 로고
    • Alternative econometric estimates of the effect of advertising on the demand for alcoholic beverages in the United Kingdom.
    • Johnson, L.W. (1985) Alternative econometric estimates of the effect of advertising on the demand for alcoholic beverages in the United Kingdom. International Journal of Advertising, 4(1), 19–25.
    • (1985) International Journal of Advertising , vol.4 , Issue.1 , pp. 19-25
    • Johnson, L.W.1
  • 33
    • 0021169275 scopus 로고
    • The impact of television advertising on alcohol consumption: An experiment.
    • Kohn, P.M. & Smart, R.G. (1984) The impact of television advertising on alcohol consumption: An experiment. Journal of Studies on Alcohol, 45, 295–301.
    • (1984) Journal of Studies on Alcohol , vol.45 , pp. 295-301
    • Kohn, P.M.1    Smart, R.G.2
  • 34
    • 0023105949 scopus 로고
    • Wine, women, suspiciousness and advertising.
    • Kohn, P.M. & Smart, R.G. (1987) Wine, women, suspiciousness and advertising. Journal of Studies on Alcohol, 45, 161–166.
    • (1987) Journal of Studies on Alcohol , vol.45 , pp. 161-166
    • Kohn, P.M.1    Smart, R.G.2
  • 35
    • 0242708531 scopus 로고
    • Effects of two kinds of alcohol advertising on subsequent consumption.
    • Kohn, P.M., Smart, R.G. & Ogborne, A. C. (1984) Effects of two kinds of alcohol advertising on subsequent consumption. Journal of Advertising, 13, 34–48.
    • (1984) Journal of Advertising , vol.13 , pp. 34-48
    • Kohn, P.M.1    Smart, R.G.2    Ogborne, A.C.3
  • 36
    • 84891514863 scopus 로고
    • The impact of advertising on markets. (October to December).
    • Kyle, P.W. (1982) The impact of advertising on markets. Journal of Advertising, 1, 345–359 (October to December).
    • (1982) Journal of Advertising , vol.1 , pp. 345-359
    • Kyle, P.W.1
  • 38
    • 84991119188 scopus 로고
    • Another round for the brewers: Television ads and children's alcohol. expectancies.
    • Lipsitz, A., Brake, G. Vincent, E. J. & Winters, M. (1993) Another round for the brewers: Television ads and children's alcohol. expectancies. Journal of Applied Social Psychology, 23(6), 439.
    • (1993) Journal of Applied Social Psychology , vol.23 , Issue.6 , pp. 439
    • Lipsitz, A.1    Brake, G.2    Vincent, E.J.3    Winters, M.4
  • 39
    • 84951428131 scopus 로고
    • Lessons from the postwar period, In M. Grant (ed) Copenhagen: WHO.
    • Mäkelä, K. (1985) Lessons from the postwar period, in M. Grant (ed) alcohol Policies, pp. 9–22. Copenhagen: WHO.
    • (1985) alcohol Policies , pp. 9-22
    • Mäkelä, K.1
  • 40
    • 0025724023 scopus 로고
    • Advertising and alcohol sales: A legal impact study.
    • Makowsky, C. & Whitehead, P. (1991) Advertising and alcohol sales: A legal impact study. Journal of Studies on Alcohol, 52, 555–567.
    • (1991) Journal of Studies on Alcohol , vol.52 , pp. 555-567
    • Makowsky, C.1    Whitehead, P.2
  • 41
    • 84907121518 scopus 로고
    • Alcohol consumption while viewing alcoholic beverage advertising.
    • McCarty, D. & Ewing, J.A. (1983) Alcohol consumption while viewing alcoholic beverage advertising. The International Journal of the Addictions, 18, 1011–1018.
    • (1983) The International Journal of the Addictions , vol.18 , pp. 1011-1018
    • McCarty, D.1    Ewing, J.A.2
  • 42
    • 84925924765 scopus 로고
    • An econometric analysis of total demand for alcoholic beverages in the UK
    • McGuinness, T. (1980) An econometric analysis of total demand for alcoholic beverages in the UK, 1956–1975. The Journal of Industrial Economics, 29, 85–109.
    • (1980) The Journal of Industrial Economics, 29 , pp. 85-109
    • McGuinness, T.1
  • 43
    • 0003075315 scopus 로고
    • The demand for beer, spirits and wine in the UK in M. Grant, M. Plant & A. Williams (eds) New York: Gardner Press
    • McGuinness, T. (1983) The demand for beer, spirits and wine in the UK, 1956–1979, in M. Grant, M. Plant & A. Williams (eds) Economics and Alcohol. New York: Gardner Press, 238–242.
    • (1983) Economics and Alcohol , pp. 238-242
    • McGuinness, T.1
  • 44
    • 84951428132 scopus 로고
    • Netherlands Economic Institute Rotterdam: Netherlands Economic Institute.
    • Netherlands Economic Institute (1986) Advertising and Alcohol Consumption. Rotterdam: Netherlands Economic Institute.
    • (1986) Advertising and Alcohol Consumption
  • 45
    • 0018931117 scopus 로고
    • Will restrictions on alcohol advertising reduce alcohol consumption.
    • Ogborne, A.C. & Smart, R.G. (1980) Will restrictions on alcohol advertising reduce alcohol consumption. British Journal of Addiction, 75, 293–296.
    • (1980) British Journal of Addiction , vol.75 , pp. 293-296
    • Ogborne, A.C.1    Smart, R.G.2
  • 47
    • 84951428133 scopus 로고
    • Alcohol advertising bans and alcohol abuse: An international perspective. NBER Working Paper No. 3052 (July).
    • Saffer, H. (1989) Alcohol advertising bans and alcohol abuse: An international perspective. NBER Working Paper No. 3052 (July).
    • (1989)
    • Saffer, H.1
  • 48
    • 0025907903 scopus 로고
    • Alcohol advertising bans and alcohol abuse: An international perspective.
    • Saffer, H. (1991) Alcohol advertising bans and alcohol abuse: An international perspective. Journal of Health Economics, 10, 65–79.
    • (1991) Journal of Health Economics , vol.10 , pp. 65-79
    • Saffer, H.1
  • 49
    • 0001030235 scopus 로고
    • Alcoholism: An econometric model of its causes, its effects and its control, In M. Grant, M. Plan and A. Williams (eds) New York: Gardner Press
    • Schweitzer, S.O., Intriligator, M.D. & Salehi, H. (1983) Alcoholism: An econometric model of its causes, its effects and its control, in M. Grant, M. Plan and A. Williams (eds) Economics and Alcohol New York: Gardner Press, pp. 107–127.
    • (1983) Economics and Alcohol , pp. 107-127
    • Schweitzer, S.O.1    Intriligator, M.D.2    Salehi, H.3
  • 50
    • 0000391041 scopus 로고
    • Advertising and alcohol demand in the UK: Further results.
    • Selvanathan, E.A. (1989) Advertising and alcohol demand in the UK: Further results. International Journal of Advertising, 8, 181–188.
    • (1989) International Journal of Advertising , vol.8 , pp. 181-188
    • Selvanathan, E.A.1
  • 51
    • 0023192699 scopus 로고
    • Socio-economic, lifestyle, and availability factors in the stabilization of alcohol consumption in Canada
    • Smaqbcjirt, R.G. (1987) Socio-economic, lifestyle, and availability factors in the stabilization of alcohol consumption in Canada. Canadian Journal of Public Health, 78, 176–180.
    • (1987) Canadian Journal of Public Health , vol.78 , pp. 176-180
    • Smart, R.G.1
  • 52
    • 0023944776 scopus 로고
    • Does alcohol advertising affect overall consumption? A review of empirical studies.
    • Smart, R.G. (1988) Does alcohol advertising affect overall consumption? A review of empirical studies. Journal of Studies on Alcohol, 49(4), 314–323.
    • (1988) Journal of Studies on Alcohol , vol.49 , Issue.4 , pp. 314-323
    • Smart, R.G.1
  • 53
    • 0017253203 scopus 로고
    • The alcohol advertising ban in British Columbia: Problems and effects on beverage consumption.
    • Smart, R.G. & Cutler, R.E. (1976) The alcohol advertising ban in British Columbia: Problems and effects on beverage consumption. British Journal of Addiction, 71, 13-21.
    • (1976) British Journal of Addiction , vol.71 , pp. 13-21
    • Smart, R.G.1    Cutler, R.E.2
  • 54
    • 0022911894 scopus 로고
    • The effect of television programming and advertising on alcohol consumption in normal drinkers.
    • Sobell, L.C. & Sobell, M.D. (1986) The effect of television programming and advertising on alcohol consumption in normal drinkers. Journal of Studies on Alcohol, 47(4), 333-340.
    • (1986) Journal of Studies on Alcohol , vol.47 , Issue.4 , pp. 333-340
    • Sobell, L.C.1    Sobell, M.D.2
  • 55
    • 0017708152 scopus 로고
    • Three centuries of alcohol in the British diet. 15 December.
    • Spring, J.A. & Buss D.H. (1977) Three centuries of alcohol in the British diet. Nature 572,15 December.
    • (1977) Nature , vol.572
    • Spring, J.A.1    Buss, D.H.2
  • 56
    • 0346240934 scopus 로고
    • Alcohol advertising: Orientations and influence.
    • Strickland, D.E. (1982) Alcohol advertising: Orientations and influence. Journal of Advertising, 1, 307–319.
    • (1982) Journal of Advertising , vol.1 , pp. 307-319
    • Strickland, D.E.1
  • 57
    • 84951419470 scopus 로고
    • Advertising exposure, alcohol consumption and misuse of alcohol, in Grant, M., Plant, M. Williams, A. New York: Gardner Press
    • Strickland, D.E. (1983) Advertising exposure, alcohol consumption and misuse of alcohol, in Grant, M., Plant, M. Williams, A. Economics and Alcohol. New York: Gardner Press, 201–222.
    • (1983) Economics and Alcohol , pp. 201-222
    • Strickland, D.E.1
  • 58
    • 0021294174 scopus 로고
    • Content and effects of alcohol advertising: Comment on NTIS Publ. No.PB82-123142
    • Strickland, D.E. (1984) Content and effects of alcohol advertising: Comment on NTIS Publ. No. PB82-123142. Journal of Studies on Alcohol, 45(1), 87–93.
    • (1984) Journal of Studies on Alcohol , vol.45 , Issue.1 , pp. 87-93
    • Strickland, D.E.1
  • 59
    • 0009479611 scopus 로고
    • The Kalman filter approach for testing structural change in the demand for alcoholic beverages in the United States
    • Tegene, A. (1990) The Kalman filter approach for testing structural change in the demand for alcoholic beverages in the United States. Applied Economics, 22, 1407–1416.
    • (1990) Applied Economics , vol.22 , pp. 1407-1416
    • Tegene, A.1
  • 60
    • 84925978752 scopus 로고
    • The demand for alcohol in the UK: A comment.
    • Walsh, B. (1982) The demand for alcohol in the UK: A comment. Journal of Industrial Economics, 30(4), 439–446.
    • (1982) Journal of Industrial Economics , vol.30 , Issue.4 , pp. 439-446
    • Walsh, B.1
  • 61
    • 0347813579 scopus 로고
    • Advertising and alcohol: An analysis of the evidence relating to two major aspects of the debate.
    • Waterson, M.J. (1989) Advertising and alcohol: An analysis of the evidence relating to two major aspects of the debate. International Journal of Advertising 8(2), 15–26.
    • (1989) International Journal of Advertising , vol.8 , Issue.2 , pp. 15-26
    • Waterson, M.J.1
  • 62
    • 0008623867 scopus 로고    scopus 로고
    • NTC Publications Ltd (annually).
    • World Drink Trends, NTC Publications Ltd (annually).
    • World Drink Trends
  • 63
    • 84951428135 scopus 로고
    • Zentralausschub der Werbewirtschaft Nüechtern Fakten zur Werbung für Alkoholische Getränke (Sober facts on advertising for alcoholic beverages). Germany: Bonn.
    • Zentralausschub der Werbewirtschaft (1987) Nüechtern Fakten zur Werbung für Alkoholische Getränke (Sober facts on advertising for alcoholic beverages). Germany: Bonn.
    • (1987)


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.