Targeting audiences on the internet

Communications of the ACM

Volumn 44, Issue 4, 2001, Pages 94-98

  Cheyne, Tanya L ^a   Ritter, Frank E ^a  

^a NONE

Author keywords

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Indexed keywords

EID: 0009619742     PISSN: 00010782     EISSN: None     Source Type: Journal    
DOI: 10.1145/367211.367276     Document Type: Article

References (12)

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12. Strauss, J. Early survey research on the Internet: Review, illustration and evaluation 1996, Presented at the American Marketing Association 1996 Winter Educators' Conference: Marketing Theory and Applications; unr.edu/homepage/jstrauss/surveyresearch.html (visited Feb. 17, 2001).