The quest for loyalty

CHEMTECH

Volumn 26, Issue 12, 1996, Pages 14-18

  Reichheld, Frederick F ^a  

^a Brain and Company   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0005988648     PISSN: 00092703     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (17)

1. Financial Times, 12 April 1996, p. 3.
2. Quest for Loyalty: Creating Value through Partnership; Reichheld, F. F., Ed.: Harvard Business School Press: Cambridge, MA, 1996.
3. Reichheld, F. F. The Loyalty Effect: The Hidden Force Behind Growth, Profits and Lasting Value', Harvard Business School Press: Cambridge, MA, 1996.
4. Reichheld, F. F. Harvard Bus. Rev., March/ April 1993.
5. Hamel, C. K.; Prahalad, G. Harvard Bus. Rev., July/August 1994.
6. Handy, C. Harvard Bus Rev., May/June 1995.
7. Teal, T. Harvard Bus. Rev., September/October 1991.
8. Stevenson, H. H.; Modoveanu, M. Harvard Bus. Rev., July/August 1995.
9. Porter, M. E. Harvard Bus. Rev., September/October 1992.
10. Drucker, P. F. Harvard Bus Rev., March/ April 1991.
11. Reichhcld, F. F.; Sasser, W. E., Jr. Harvard Bus. Rev., September/October 1990.
12. Jones, T. O.; Sasser, W. E. Jr. Harvard Bus. Rev., November/December 1995.
13. Prokesch, S. E. Harvard Bus. Rev., November/December 1995.
14. Weiser, C. R. Harvard Bus. Rev., November/December 1995.
15. O'Brien, L.; Jones, C. Harvard Bus. Rev., May/June 1995.
16. Pine, B. J., II; Peppers, D.; Rogers, M. Harvard Bus. Rev., March/April 1995.
17. Reichheld, F. F. Harvard Bus. Rev., March/ April 1996.