Student expectations of the university experience: Levels and antecedents for pre-entry freshmen

Journal of Marketing for Higher Education

Volumn 9, Issue 1, 1999, Pages 69-91

  Licata, Jane W ^a   Maxham, James G ^a  

^a LOUISIANA STATE UNIVERSITY   (United States)

Author keywords

Customer satisfaction; Higher education marketing; Service expectations; Student expectations; Student satisfaction

Indexed keywords

EID: 0005040387     PISSN: 08841241     EISSN: 15407144     Source Type: Journal    
DOI: 10.1300/J050v09n01_06     Document Type: Article

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