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Volumn 52, Issue 1, 1998, Pages 46-49

Improving the success of new product development

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0002913049     PISSN: 00156639     EISSN: None     Source Type: Trade Journal    
DOI: None     Document Type: Article
Times cited : (37)

References (8)
  • 1
    • 0346217609 scopus 로고
    • Designing new products from a market perspective
    • ed. E. Graf and I.S. Saguy, Van Nostrand Reinhold, New York
    • Best, D. 1991. Designing new products from a market perspective. In "Food Product Development: From Concept to Marketplace," ed. E. Graf and I.S. Saguy, pp. 1 - 27. Van Nostrand Reinhold, New York.
    • (1991) Food Product Development: From Concept to Marketplace , pp. 1-27
    • Best, D.1
  • 5
    • 0012053752 scopus 로고    scopus 로고
    • Efficient new product introduction: Shattering the myths
    • Matthews, R. 1997. Efficient new product introduction: shattering the myths. Progressive Grocer (July Supplement): 8-12.
    • (1997) Progressive Grocer , Issue.JULY SUPPL. , pp. 8-12
    • Matthews, R.1
  • 6
    • 0347478791 scopus 로고
    • Building the Right Things Right: A New Model for Product and Technology Development
    • New York
    • Nuese, C.J. 1995. "Building the Right Things Right: A New Model for Product and Technology Development," Quality Resources, New York.
    • (1995) Quality Resources
    • Nuese, C.J.1
  • 7
    • 3743077980 scopus 로고    scopus 로고
    • Getting the numbers straight
    • Prime Consulting Group, Inc. 1997. Getting the numbers straight. Progressive Grocer (July Supplement): 44-46.
    • (1997) Progressive Grocer , Issue.JULY SUPPL. , pp. 44-46


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.