Conducting marketing science: The role of replication in the research process

Journal of Business Research

Volumn 48, Issue 1, 2000, Pages 83-92

  Easley, Richard W ^a   Madden, Charles S ^a   Dunn, Mark G ^a  

^a BAYLOR UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0002450797     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(98)00079-4     Document Type: Article

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