Customers drive corporations

Long Range Planning

Volumn 23, Issue 6, 1990, Pages 10-16

  Vandermerwe, Sandra ^a   Oliff, Michael D ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0001899704     PISSN: 00246301     EISSN: None     Source Type: Journal    
DOI: 10.1016/0024-6301(90)90096-M     Document Type: Article

References (27)

1. Being Green Pays Off
2. Buried Alive
3. Consumers Go Green
4. Decent, Clean and True
5. The Environment: A Corporate Challenge
6. The Environment: Politics of Posterity, 1989
7. Environmental Regulations: Green, Greener, Greenest
8. Environmentalism: The New Crusade
9. Generating Profits from Waste: Economic Incentives for Waste Management
10. Good to be Green
11. Green Economics
12. How Green is My Portfolio
13. How Green is Your Company?
14. Industry and the Environment: A Financial Times Survey
15. Managing the Environment: The Greening of European Business
16. Ozone Savers
17. The Perils of Greening Business
18. Regulations: Surviving in the Green Decade
19. Seal of Green Planned: Environmental Group to Give Product Approval
20. Supermarkets Find Green is the Colour of Shoppers' Money
21. There's No Biz Like ‘Eco-Biz’
22. Trashing a 150 Billion Dollar Business
23. What the Greens Mean for Business