Loyalty cards and the revitalisation of the town centre

International Journal of Retail & Distribution Management

Volumn 26, Issue 2, 1998, Pages 68-77

  Worthington, Steve ^a  

^a STAFFORDSHIRE UNIVERSITY BUSINESS SCHOOL   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0001841652     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590559810206489     Document Type: Article

References (9)

1. Association of Town Centre Management (1996), About Town, London.
2. Dennison, T. and Knox, S. (1994), “Exploring shopping behaviour amongst primary customers: patterns in store loyalty and expenditure”, Proceedings of European Marketing Academy Conference, Maastrict, pp. 167-86.
3. Dick, A. and Basu, K. (1994), “Customer loyalty: toward an integrated conceptual framework”, Journal of the Academy of Marketing Science, Vol. 22, Spring, pp. 99-113.
4. Fernie, J. (1995), “The coming of the fourth wave: new forms of retail out-of-town developments”, International Journal of Retail & Distribution Management, Vol. 23 No. 1, pp. 4-11.
5. Schiller, R. (1986), “Retail decentralisation: the coming of the third wave”, The Planner, July, pp. 13-15.
6. Schiller, R. (1994), “Vitality and viability: challenge to the town centre”, International Journal of Retail & Distribution Management, Vol. 22 No. 6, pp. 46-50.
7. Warnaby, G. (1996), “The shopping destination offer: an exploratory conceptual framework”, (CD-ROM), Proceedings of the Marketing Education Group Conference, University of Strathclyde, Glasgow.
8. Worthington, S. (1997), “Whither the Loyal to Leominster scheme? One year old, but where to next?”, Customer Loyalty Today, April, pp. 11-12.
9. Worthington, S. and Hallsworth, A. (1996), “Leominster loyalty card boosts town’s fortunes”, Retail Week, 28 June, p. 5.