Expectancy-value attitude models an analysis of critical measurement issues

International Journal of Research in Marketing

Volumn 1, Issue 4, 1984, Pages 295-310

  Bagozzi, Richard P ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0001097334     PISSN: 01678116     EISSN: None     Source Type: Journal    
DOI: 10.1016/0167-8116(84)90017-X     Document Type: Article

References (33)

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