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The Journal of Product Innovation Management

Volumn 5, Issue 1, 1988, Pages 6-19

Managing relations between R&D and marketing in new product development projects

(1) Souder, William E a

a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0000938580 PISSN: 07376782 EISSN: 15405885 Source Type: Journal
DOI: 10.1016/0737-6782(88)90029-X Document Type: Article

Times cited : (293)

References (14)

1
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- Crollier¹

3
- 0022037421
- The R&D-marketing interface in high-technology firms
- (1985) Journal of Product Innovation Management , vol.2 , pp. 12-24
- Gupta¹ Raj² Wilemon³

4
- 0004139102
- Holt, Rinehart and Winston, New York
- (1973) Foundations of Behavioral Research , pp. 514-535
- Kerlinger¹

5
- 0004139102
- New York
- (1973) Foundations of Behavioral Research , pp. 659-692
- Kerlinger¹

6
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- Lexington Books, Lexington, MA
- (1984) Marketing High Technology
- Shanklin¹ Ryans²

7
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- McGraw-Hill, New York
- (1956) Nonparametric Statistics for the Behavioral Sciences , pp. 36-42
- Siegel¹

8
- 34248963252
- New York
- (1956) Nonparametric Statistics for the Behavioral Sciences , pp. 175-179
- Siegel¹

9
- 34248963252
- New York
- (1956) Nonparametric Statistics for the Behavioral Sciences , pp. 196-202
- Siegel¹

10
- 0040400570
- Final Report, National Science Foundation Grant 75–17195 to the Technology Management Studies Institute
- (1977) An Exploratory Study of the Coordinating Mechanisms Between R&D and Marketing as an Influence on the Innovation Process
- Souder¹

11
- 84918434764
- Final Report, National Science Foundation Grant 79–12927 to the Technology Management Studies Institute
- (1983) A Comparative Analysis of Phase Transfer Methods for Managing New Product Developments
- Souder¹

12
- 84918451784
- Technology Management Studies Institute, University of Pittsburgh, Pittsburgh, PA 15261, edition
- (1987) Technology Management Studies Institute Field Instruments Package
- Souder¹

13
- 0003945063
- Lexington Books, Lexington, MA
- (1987) Managing New Product Innovations
- Souder¹

14
- 32044447798
- Unpublished Ph.D. dissertation, Northwestern University, Evanston, IL
- (1973) Product Development Setting, Information Exchange, and Marketing-R&D Coupling
- Young¹

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.