Dateline NBC's persuasive attack on Wal‐Mart

Communication Quarterly

Volumn 44, Issue 4, 1996, Pages 463-477

  Benoit, William L ^a   Dorries, Bruce ^b  

^a UNIVERSITY OF MISSOURI   (United States)

^b WINONA STATE UNIVERSITY   (United States)

Author keywords

Dateline NBC; Image; Persuasive Attack; Wal Mart

Indexed keywords

EID: 0000870068     PISSN: 01463373     EISSN: 17464102     Source Type: Journal    
DOI: 10.1080/01463379609370032     Document Type: Article

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