Consumer Perceptions of Deals: Biasing Effects of Varying Deal Prices

Journal of Experimental Psychology: Applied

Volumn 2, Issue 3, 1996, Pages 187-206

  Krishna, Aradhna ^a   Johar, Gita Venkataramani ^a  

^a Och Spine at New York Presbyterian Hospitals   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0000531223     PISSN: 1076898X     EISSN: None     Source Type: Journal    
DOI: 10.1037/1076-898X.2.3.187     Document Type: Article

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