The incidence of the costs and benefits of generic advertising

American Journal of Agricultural Economics

Volumn 82, Issue 3, 2000, Pages 665-671

  Alston, Julian M ^a,b   Chalfant, James A ^a,b   Piggott, Nicholas E ^c  

^a UNIVERSITY OF CALIFORNIA   (United States)

^b Giannini Foundation of Agricultural Economics   (United States)

^c NORTH CAROLINA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0000479476     PISSN: 00029092     EISSN: None     Source Type: Journal    
DOI: 10.1111/0002-9092.00058     Document Type: Article

References (17)

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3. _. "Advertising and Consumer Welfare." Mimeo, Department of Agr. and Resour. Econ., University of California, Davis, October 1999b.
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