Preparing for the new economy: Advertising strategies and change in destination marketing organizations

Journal of Travel Research

Volumn 39, Issue 2, 2000, Pages 146-156

  Gretzel, Ulrike ^a,b   Yuan, Yu Lan ^a,b   Fesenmaier, Daniel R ^a,c  

^a UNIVERSITY OF ILLINOIS AT URBANA CHAMPAIGN   (United States)

^b Natl Lab for Tourism and Ecommerce   (United States)

^c VIENNA UNIVERSITY OF ECONOMICS AND BUSINESS   (Austria)

Author keywords

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Indexed keywords

EID: 0000275573     PISSN: 00472875     EISSN: None     Source Type: Journal    
DOI: 10.1177/004728750003900204     Document Type: Article

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